Xinghua Village Fenjiu is also known as "Laobai Fenjiu". It is named after it is produced in Xinghua Village, Fenyang City, Shanxi Province. Xinghua Village is a famous wine capital in China. It is located on the north side of Taifen Highway 15 kilometers north of Fenyang City, 90 kilometers away from the provincial capital Taiyuan City. Xinghua Village wine in Shanxi Province is known for its three most distinctive features: clear, clean, fragrant and pure, and sweet, with long and long taste. The fragrance is unique and unique, becoming a typical representative of the fragrance-style white wine.

Fenjiu Group is a large-scale national first-tier enterprise focusing on liquor production and sales, integrating trade, tourism, catering, etc. The group has 5 wholly-owned subsidiaries, 11 holding subsidiaries, 2 branches, and 1 affiliated unit. . Among them, Shanxi Xinghuacun Fenjiu Factory Co., Ltd. is a core subsidiary of Fenjiu Group and was listed on the Shanghai Stock Exchange in 1993.