Kekexili Food Company was established in 2005, covering a total area of ​​120 mu, a construction area of ​​73,000 square meters, a total investment of 420 million yuan, and a design production capacity of 7,000 tons. Kekexili currently has 219 employees. The company has been successively rated as a "national key leading enterprise in agricultural industrialization" and a national high-tech enterprise. The company has passed the quality management system, food safety management system, integrity management system, organic product certification, etc.

Relying on the Qinghai Provincial Government's "Ecological Qinghai, Green Agriculture and Animal Husbandry" to accelerate the construction of green organic agricultural and animal products exports, focusing on the regional layout of characteristic agriculture and animal husbandry, implementing animal husbandry policies, and building the yak product processing base in Nanchuan Park and Datong County. Barley product processing base. It is a green food processing base with advanced technology and large scale in the Northwest region, and it is also a deep processing base for Tibetan yaks and barley that the country mainly supports.

In the process of development, enterprises always implement the deployment of upholding ecological priority, promoting high-quality development, and creating high-quality life, and deeply realize that high-quality development is not just an economic requirement, but a general requirement for all aspects of economic and social development. In the development of enterprises, we must adapt to local conditions, play to our strengths and avoid our weaknesses, and embark on a path of high-quality development that is suitable for the actual situation of the region. We must combine Qinghai's advantages and resources to build a green, organic agricultural and livestock product export site, build a green, low-carbon, circular development economic system, build a modern economic system that reflects local characteristics, and focus high-quality development with expanding consumption, especially residents' consumption, and satisfying the people's better life. It is necessary to closely combine, adhere to the organic combination of ecological priority, promote high-quality development, and create high-quality life.

The marketing network of the enterprise Tibetan yak meat series and barley products is centered on Qinghai and radiates across the country's sales outlets. The product sales area is located in more than 80 large and medium-sized cities in 23 provinces and cities, as well as major supermarket chains, including more than 5,600 direct sales in the province. Stores and sales points. E-commerce mainly includes sales channels such as Tmall, JD.com, Suning.com, and Pinduoduo. The total annual sales of each branch is 360 million yuan, and the market outside the province accounts for 40% of the total sales.

The company adheres to the development idea of ​​"establishing enterprises with resources, building enterprises with trademarks, developing agriculture with brands, and strengthening enterprises with brands" and "surviving by quality and developing by reputation", creating a well-known brand, based on Qinghai's rich agricultural and animal and plant resources and animals and plants. Resource advantages, actively develop pollution-free, pollution-free, green and organic agricultural and livestock products on the Qinghai-Tibet Plateau, create a "green" brand, produce "green products", and improve the "green organic" agricultural and livestock industry.