Jockey Brand Ranking
Brand Introduction

Founded in the United States in 1876, it is a best-selling underwear brand in the United States and a world-renowned high-end underwear brand. It entered the Chinese market in 2001, and Hezeng Company represented its domestic market.


For 130 years, JOCKEY, as a world-renowned underwear brand, has always implemented quality, innovation and fashion. Back in the 1870s, retired priest Samuel T. Cooper discovered that the wool socks worn by Minnesota lumberjacks had a poor texture, which inspired him to open his own socks in 1876. company.

After a while, the company invented a men's underwear called The Brief, called JOCKEY. From then on, this world-renowned brand officially appeared on the stage of history. Year after year, this company has successively launched men's underwear in different styles and colors, becoming the darling of fashionable men.

After successfully occupying the men's underwear market, the company launched the JOCKEY women's underwear series in 1982. The sales volume exceeds expectations, JOCKEY's cotton pants have become a symbol of quality, fit and elegance in the hearts of female consumers. JOCKEY follows the consistent high standards and then launches a full range of products including women's knitted supplies, pajamas and home clothes.

Today, JOCKEY is a best-selling underwear brand in the United States, with more than 14,000 distribution points in the United States and its footprints are spread across more than 120 countries. In recent years, JOCKEY has successfully launched the women's shadow-shaped panties and memory bra series, as well as the men's series of classic Y-Front and Next to Nothing.

Over the years, UCCAL has expanded a huge retail network in the Chinese clothing market by introducing multiple international fashion brands from all over the world. So far, UCCAL has successfully retail agents and implemented the ST.JOHN, M MISSONI, NIKE GOLF, NIKE 360, KUHLE, FOX, and JOCKEY brands, and will continue to seek more international brands to meet the ever-changing Chinese market.

Since 2005, JOCKEY United States Corporation has authorized and promoted UCCAL to represent its sales in China; and has signed a 20-year long-term agreement with UCCAL to authorize and promoted UCCAL to become an agent of the JOCKEY brand in the entire Chinese market. JOCKEY United States The head office allows and increase UCCAL while maintaining J's overall image and product positioning, while developing some products unique to China to diversify their products in order to better adapt to the consumption needs of the Chinese market and accelerate the expansion of the Chinese market.


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