Anta Sports Products Limited
Anta Group is a comprehensive, multi-brand sports goods group specializing in the design, production, and sales of sports shoes, clothing, accessories and other sports equipment. The company was founded in 1991 and was listed in Hong Kong, China in 2007. After nearly 30 years of development, Anta Group has transformed from a traditional private enterprise into a public company with a modern governance structure and international competitiveness. Anta Group adheres to the development strategy of "single focus, multi-brand, and omni-channel". The group owns many Chinese and internationally renowned sports brands such as Anta ANTA (China), Fila (Italy), DiSant DESCENTE (Japan), KOLON (KORON), and fully meets the diversified needs of consumers. In March 2019, an investor consortium composed of Anta Sports, Fangyuan Capital, Anamered Investments and Tencent completed the acquisition of Amaphrod Sports Company, officially starting the process of globalization, and established the new Amaphrod Group in April this year. Board of Directors. The internationally renowned brands under Amafen Sports have also joined the Anta Group's multi-brand camp, including Salomon Salomon (France), Arc'teryx (Canada), Atomic (Austria), Will Win Wilson ( United States) and Peak Performance (Sweden), etc. These brands rank among the world's leading sports segments such as outdoor sports, skiing, ball and sports equipment, and have layouts in major world markets such as Europe, the United States and Asia Pacific. After the merger and acquisition of Anta Group and Amafin, it will become the world's third largest comprehensive sports goods group to serve global consumers.
Anta Sports Products Limited
Anta Group is a comprehensive, multi-brand sports goods group specializing in the design, production, and sales of sports shoes, clothing, accessories and other sports equipment. The company was founded in 1991 and was listed in Hong Kong, China in 2007. After nearly 30 years of development, Anta Group has transformed from a traditional private enterprise into a public company with a modern governance structure and international competitiveness. Anta Group adheres to the development strategy of "single focus, multi-brand, and omni-channel". The group owns many Chinese and internationally renowned sports brands such as Anta ANTA (China), Fila (Italy), DiSant DESCENTE (Japan), KOLON (KORON), and fully meets the diversified needs of consumers. In March 2019, an investor consortium composed of Anta Sports, Fangyuan Capital, Anamered Investments and Tencent completed the acquisition of Amaphrod Sports Company, officially starting the process of globalization, and established the new Amaphrod Group in April this year. Board of Directors. The internationally renowned brands under Amafen Sports have also joined the Anta Group's multi-brand camp, including Salomon Salomon (France), Arc'teryx (Canada), Atomic (Austria), Will Win Wilson ( United States) and Peak Performance (Sweden), etc. These brands rank among the world's leading sports segments such as outdoor sports, skiing, ball and sports equipment, and have layouts in major world markets such as Europe, the United States and Asia Pacific. After the merger and acquisition of Anta Group and Amafin, it will become the world's third largest comprehensive sports goods group to serve global consumers.
adidas Sports (China) Co., Ltd.
adidas is a sports goods manufacturer. Named after its founder Adolf Adi Dassler, Adidas began producing footwear products in 1920 in Herzogenaurach , near Nuremberg. Registered on August 18, 1949 under the name adidas AG. Adidas' clothing and sneaker design usually shows 3 parallel strips, which can also be seen on its logo. The 3 strips are the characteristics of Adidas. In the world of sports goods, adidas has always represented a special status symbol, which some people call "the three lines of victory." Since its establishment in 1948, adidas has helped countless athletes achieve great achievements and achieved many great achievements. Therefore, adidas can also be said to be a model that brings together trust and respect to everyone. Adidas is the initiator of many technological breakthroughs, and has obtained more than 700 patents in total. Adidas's screw-in studs in particular are a very revolutionary concept, and people even think that it made great contributions to the German football team's World Cup in 1954. In addition, since the 1970 World Cup, Adidas has become the official FIFA ball sponsor and provides game balls for each subsequent World Cup. Adidas also sponsors many sports teams, such as some football teams, rugby teams and the NBA league. The national football teams designed by Adidas include China , Hong Kong, Nigeria , Argentina, France, Spain, Japan, etc. Adidas sponsors football league teams include Chelsea, Germany, Benfica, Bayern Munich, Schalke 04, Marseille, AC Milan, Liverpool, and our domestic Dalian Shide, Beijing Hyundai, etc. Today, adidas still adheres to the concept of Adi Dassler shoes, constantly exchanging experiences and needs with athletes and coaches. After a series of repeated tests and tests, it has developed various ergonomic products, which can not only help all kinds of athletes. Improve sports performance and better meet the needs of general market consumers for high-quality sports products. In recent years, adidas not only has new breakthroughs in design and function, but also the representative three-line design concept has set off another trend in the fashion trend, sweeping the young generation today to form a new fashion style, leading global sports products toward More diversified vision. Adidas sports goods have never lacked excellent high-tech products, because Adidas has always regarded "sports technology" as the original driving force and foundation of brand development, which is also an important reason why the Adidas brand resisted the war of war sports goods market. Just like the application of a3, T-MAC3, Y-3 and other technologies developed by the brand in recent years. At the same time, Adidas is accustomed to constantly updating product technology and improving product design capabilities. For example: In 2004, Adidas launched the a3 shoe model based on the concept of shock absorption, guidance and transmission, using the concept of "three-in-one energy management" of shock absorption, guidance and transmission, and once again revolutionized the "a3 ULTRA with wear resistance, temperature resistance and shock absorption. RIDE running shoes.” In the same year, the Adidas "ClimaCool" series of 360-degree breathable sports shoes were launched. Adidas new and old logo In 1972, adidas adopted the trademark "Three Leaf Crocodile". "Three-leaf clover" represents the Olympic spirit and is also the goal that athletes have always pursued - higher, faster and stronger. Many people think that the design of "Three Leaf Crocodile" represents a blooming flower. In fact, it originally represented a world map, connecting three continental plates together, which also symbolizes Adidas founder Adidas, in sports shoes. Three straps sewn on it. In 1996, adidas chose to begin the 100th anniversary of the birth of the Modern Olympics to commemorate and celebrate the great achievements made in the past and look forward to the future. "Three-leaf clover" will only appear on the classic series of products, and all other products are replaced by the new "Three-leaf" trademark, representing the brand's high-quality connotation and future prospects.
adidas Sports (China) Co., Ltd.
adidas is a sports goods manufacturer. Named after its founder Adolf Adi Dassler, Adidas began producing footwear products in 1920 in Herzogenaurach , near Nuremberg. Registered on August 18, 1949 under the name adidas AG. Adidas' clothing and sneaker design usually shows 3 parallel strips, which can also be seen on its logo. The 3 strips are the characteristics of Adidas. In the world of sports goods, adidas has always represented a special status symbol, which some people call "the three lines of victory." Since its establishment in 1948, adidas has helped countless athletes achieve great achievements and achieved many great achievements. Therefore, adidas can also be said to be a model that brings together trust and respect to everyone. Adidas is the initiator of many technological breakthroughs, and has obtained more than 700 patents in total. Adidas's screw-in studs in particular are a very revolutionary concept, and people even think that it made great contributions to the German football team's World Cup in 1954. In addition, since the 1970 World Cup, Adidas has become the official FIFA ball sponsor and provides game balls for each subsequent World Cup. Adidas also sponsors many sports teams, such as some football teams, rugby teams and the NBA league. The national football teams designed by Adidas include China , Hong Kong, Nigeria , Argentina, France, Spain, Japan, etc. Adidas sponsors football league teams include Chelsea, Germany, Benfica, Bayern Munich, Schalke 04, Marseille, AC Milan, Liverpool, and our domestic Dalian Shide, Beijing Hyundai, etc. Today, adidas still adheres to the concept of Adi Dassler shoes, constantly exchanging experiences and needs with athletes and coaches. After a series of repeated tests and tests, it has developed various ergonomic products, which can not only help all kinds of athletes. Improve sports performance and better meet the needs of general market consumers for high-quality sports products. In recent years, adidas not only has new breakthroughs in design and function, but also the representative three-line design concept has set off another trend in the fashion trend, sweeping the young generation today to form a new fashion style, leading global sports products toward More diversified vision. Adidas sports goods have never lacked excellent high-tech products, because Adidas has always regarded "sports technology" as the original driving force and foundation of brand development, which is also an important reason why the Adidas brand resisted the war of war sports goods market. Just like the application of a3, T-MAC3, Y-3 and other technologies developed by the brand in recent years. At the same time, Adidas is accustomed to constantly updating product technology and improving product design capabilities. For example: In 2004, Adidas launched the a3 shoe model based on the concept of shock absorption, guidance and transmission, using the concept of "three-in-one energy management" of shock absorption, guidance and transmission, and once again revolutionized the "a3 ULTRA with wear resistance, temperature resistance and shock absorption. RIDE running shoes.” In the same year, the Adidas "ClimaCool" series of 360-degree breathable sports shoes were launched. Adidas new and old logo In 1972, adidas adopted the trademark "Three Leaf Crocodile". "Three-leaf clover" represents the Olympic spirit and is also the goal that athletes have always pursued - higher, faster and stronger. Many people think that the design of "Three Leaf Crocodile" represents a blooming flower. In fact, it originally represented a world map, connecting three continental plates together, which also symbolizes Adidas founder Adidas, in sports shoes. Three straps sewn on it. In 1996, adidas chose to begin the 100th anniversary of the birth of the Modern Olympics to commemorate and celebrate the great achievements made in the past and look forward to the future. "Three-leaf clover" will only appear on the classic series of products, and all other products are replaced by the new "Three-leaf" trademark, representing the brand's high-quality connotation and future prospects.
Nike Commercial (China) Co., Ltd.
NIKE is headquartered in Portland, Oregon, USA. The company produces sporting goods, such as clothing, footwear, sports equipment, etc. NIKE is a world-renowned sports brand. It originally means the Greek goddess of victory in English and translated as Nike in Chinese. Nike is a sporting goods manufacturer. The Nike trademark pattern is a small hook, with a simple and powerful shape, as fast as lightning. At a glance, people think of the speed and explosive power generated after using Nike sports goods. In addition to enhancing high-tech sports performance, Nike sports shoes now pay more attention to fashionable appearance design, and frequently cooperate with trend experts from all walks of life to launch joint limited editions. In the United States, up to 70 % of teenagers dream of having a pair of Nike shoes . "Sports" is Nike's language Nike has always regarded inspiring every athlete in the world and offering good products to it as a glorious task. Nike's language is the language of sports. Nike has invested a lot of manpower and material resources in the development and development of new products. Nike's first air cushion technology has brought a revolution to the sports world. Sports shoes made using this technology can protect athletes' bodies, especially their ankles and knees, prevent them from spraining during intense exercise, and reduce impact and wear on the knees. Sports shoes with air cushion technology became very popular once they were launched. In 2001, after developing the air cushion technology, Nike launched a new shock-proof technology called Shox. Sports shoes produced using this technology are also very popular, with sales rising steadily. In addition to sports shoes, Nike's clothing is also innovative. For example: High-performance textiles manufactured using FIT technology can effectively help athletes train and compete in any weather conditions. Other sports goods manufactured by Nike, such as watches, glasses, etc., are the crystallization of high technology. Just do it In 1988, Dan Wieden, founder of Wieden+Kennedy advertising company, created the loud slogan of " Just Do It " for Nike's new round of advertising. Sign Meaning The name NIKE is very auspicious in the eyes of Westerners, and is easy to read and remember, and can be very famous. The Nike trademark symbolizes the feathers of the Greek goddess of victory, representing speed, and also representing dynamic and gentleness. Nike's Nike trademark has a small hook with a simple and powerful shape, as fast as lightning. It reminds people of the speed and explosive power generated after using Nike sports goods. The sneakers named after "Nike" have square convex soles to enhance stability, and there are knife-shaped curved hooks on both sides of the shoe body, symbolizing the goddess' wings.
Nike Commercial (China) Co., Ltd.
NIKE is headquartered in Portland, Oregon, USA. The company produces sporting goods, such as clothing, footwear, sports equipment, etc. NIKE is a world-renowned sports brand. It originally means the Greek goddess of victory in English and translated as Nike in Chinese. Nike is a sporting goods manufacturer. The Nike trademark pattern is a small hook, with a simple and powerful shape, as fast as lightning. At a glance, people think of the speed and explosive power generated after using Nike sports goods. In addition to enhancing high-tech sports performance, Nike sports shoes now pay more attention to fashionable appearance design, and frequently cooperate with trend experts from all walks of life to launch joint limited editions. In the United States, up to 70 % of teenagers dream of having a pair of Nike shoes . "Sports" is Nike's language Nike has always regarded inspiring every athlete in the world and offering good products to it as a glorious task. Nike's language is the language of sports. Nike has invested a lot of manpower and material resources in the development and development of new products. Nike's first air cushion technology has brought a revolution to the sports world. Sports shoes made using this technology can protect athletes' bodies, especially their ankles and knees, prevent them from spraining during intense exercise, and reduce impact and wear on the knees. Sports shoes with air cushion technology became very popular once they were launched. In 2001, after developing the air cushion technology, Nike launched a new shock-proof technology called Shox. Sports shoes produced using this technology are also very popular, with sales rising steadily. In addition to sports shoes, Nike's clothing is also innovative. For example: High-performance textiles manufactured using FIT technology can effectively help athletes train and compete in any weather conditions. Other sports goods manufactured by Nike, such as watches, glasses, etc., are the crystallization of high technology. Just do it In 1988, Dan Wieden, founder of Wieden+Kennedy advertising company, created the loud slogan of " Just Do It " for Nike's new round of advertising. Sign Meaning The name NIKE is very auspicious in the eyes of Westerners, and is easy to read and remember, and can be very famous. The Nike trademark symbolizes the feathers of the Greek goddess of victory, representing speed, and also representing dynamic and gentleness. Nike's Nike trademark has a small hook with a simple and powerful shape, as fast as lightning. It reminds people of the speed and explosive power generated after using Nike sports goods. The sneakers named after "Nike" have square convex soles to enhance stability, and there are knife-shaped curved hooks on both sides of the shoe body, symbolizing the goddess' wings.
Li Ning is a professional sports goods brand founded in 1990 by Mr. Li Ning, the "Prince of Gymnastics". Lining Company has complete R&D, design, manufacturing, marketing, brand marketing, distribution and retail operation capabilities. It mainly operates the professional and casual sports shoes, clothing, equipment and accessories products of Lining brand, and has established a leading omni-channel sales network and A perfect supply chain management system and continue to make arrangements and breakthroughs in the fields of e-commerce ecology and digitalization. The company was successfully listed in Hong Kong in June 2004 (Stock No.: 02331.HK) and is a mainland Chinese sports goods company listed on the Hong Kong stock market. In October 2020, Li Ning's market value exceeded HK$100 billion. The innate sports gene and the brand spirit of "everything is possible" have always been throughout the development process of Li Ning's brand. Li Ning brand takes "igniting passion with sports" as its mission, adhering to "serving the public with sports spirit", "only surpassing oneself to win the competition", "win-win for individuals and teams", "fairness and transparency are the principles of competition and the principles of enterprises", " The core brand value of employees, enterprises, society, nature and harmonious development" is committed to becoming a fashionable international professional sports brand originated from China and recognized by the world. Li Ning Company adopts the development strategy of "single brand, multi-category, multi-channel", focusing on five core categories of running, basketball, sports life, fitness and badminton, and creating "Li Ning-style experience value" around product experience, sports experience and purchasing experience. Innovation is the foundation of Li Ning's development and the key to continuously improving the "Li Ning-style experience value". In more than 30 years of development, Li Ning has always pursued breakthroughs and innovations in the field of sports technology, incorporated new materials and new technologies into its products, and continuously promoted product upgrades with technological upgrades. While being widely used in professional competitions, it also gained benefits. It has high recognition from domestic and foreign athletes and demonstrates the brand's strong strength to empower professional sports performance. In the field of sports life, Li Ning brand pioneered the understanding of Chinese culture and trends from a sports perspective, actively demonstrated its creative brand image, and used joint cooperation to inspire cross-border collision sparks and bring consumers a sense of success. The new choice of sports lifestyle brings many surprises to the market. Since its establishment, Li Ning Company has worked hard to give back to the society, actually implement the responsible corporate citizen attitude at all levels of the company's development, promote the development of sports charity for young people, pay attention to charitable donations for public emergencies, and practice the concept of sustainable development. As a strategic partner of the China Women's Development Foundation, the company actively participates in public welfare projects such as women's poverty alleviation, women's health, and women's entrepreneurship to promote the development of women and women's causes. In addition to the core brand Li Ning brand, Li Ning also produces, develops, promotes, distributes and sells sports products from multiple other brands, including Hongshuangxi table tennis products, AIGLE outdoor sports products, Danskin dance and yoga fashion fitness. Products, Kason badminton products.
LI-NING COMPANY LIMITED
Li Ning is a professional sports goods brand founded in 1990 by Mr. Li Ning, the "Prince of Gymnastics". Lining Company has complete R&D, design, manufacturing, marketing, brand marketing, distribution and retail operation capabilities. It mainly operates the professional and casual sports shoes, clothing, equipment and accessories products of Lining brand, and has established a leading omni-channel sales network and A perfect supply chain management system and continue to make arrangements and breakthroughs in the fields of e-commerce ecology and digitalization. The company was successfully listed in Hong Kong in June 2004 (Stock No.: 02331.HK) and is a mainland Chinese sports goods company listed on the Hong Kong stock market. In October 2020, Li Ning's market value exceeded HK$100 billion. The innate sports gene and the brand spirit of "everything is possible" have always been throughout the development process of Li Ning's brand. Li Ning brand takes "igniting passion with sports" as its mission, adhering to "serving the public with sports spirit", "only surpassing oneself to win the competition", "win-win for individuals and teams", "fairness and transparency are the principles of competition and the principles of enterprises", " The core brand value of employees, enterprises, society, nature and harmonious development" is committed to becoming a fashionable international professional sports brand originated from China and recognized by the world. Li Ning Company adopts the development strategy of "single brand, multi-category, multi-channel", focusing on five core categories of running, basketball, sports life, fitness and badminton, and creating "Li Ning-style experience value" around product experience, sports experience and purchasing experience. Innovation is the foundation of Li Ning's development and the key to continuously improving the "Li Ning-style experience value". In more than 30 years of development, Li Ning has always pursued breakthroughs and innovations in the field of sports technology, incorporated new materials and new technologies into its products, and continuously promoted product upgrades with technological upgrades. While being widely used in professional competitions, it also gained benefits. It has high recognition from domestic and foreign athletes and demonstrates the brand's strong strength to empower professional sports performance. In the field of sports life, Li Ning brand pioneered the understanding of Chinese culture and trends from a sports perspective, actively demonstrated its creative brand image, and used joint cooperation to inspire cross-border collision sparks and bring consumers a sense of success. The new choice of sports lifestyle brings many surprises to the market. Since its establishment, Li Ning Company has worked hard to give back to the society, actually implement the responsible corporate citizen attitude at all levels of the company's development, promote the development of sports charity for young people, pay attention to charitable donations for public emergencies, and practice the concept of sustainable development. As a strategic partner of the China Women's Development Foundation, the company actively participates in public welfare projects such as women's poverty alleviation, women's health, and women's entrepreneurship to promote the development of women and women's causes. In addition to the core brand Li Ning brand, Li Ning also produces, develops, promotes, distributes and sells sports products from multiple other brands, including Hongshuangxi table tennis products, AIGLE outdoor sports products, Danskin dance and yoga fashion fitness. Products, Kason badminton products.
361° International Limited
361° was established in 2003 and was successfully listed in Hong Kong in 2009 (stock code 01361·HK). As a cutting-edge sports goods brand in China, 361° has the core gene of "specialization, youthfulness and internationalization", and has end-to-end full industry coverage capabilities including product research and development, production and manufacturing, channel retail, marketing, etc. We are committed to conveying the brand spirit of "one more love" to more consumers with high-value and multi-category sports products. As a member of the global sports movement, under the guidance of the brand spirit of "One Time of Love", 361° Sports actively practices the "Love" culture and continuously promotes the development of various social undertakings such as social economy and sports. At present, the 361° brand and products have brought the fun of sports to hundreds of millions of people. Worldwide, 361° sponsored the 2016 Rio Olympics and Paralympics. It is the earliest sports goods brand in China to sponsor the Olympics. It has also sponsored major intercontinental and Asian sports games before and after this. In China, 361° has successively joined hands with many competitions in various fields, including marathons, etc., to fully help China's sports industry take off. In terms of national sports teams, 361° has become a equipment provider for 28 national Olympic committees and some professional teams around the world. It is also a equipment supplier for many national teams in China. It has successively helped the national women's water polo team and the National Ironman Third. The sports team, the national swimming team, the national cycling team and the national handball team. In terms of athletes, 361° has successively been Aaron Gordon, Spencer Dinwiddie, and Kolanbeck in different sports fields. A series of world athletes such as Makan, Xu Can, Aston Eaton, Sun Yang, Liu Xiang, Yang Xu, Li Zicheng provide professional sports equipment. In addition, 361° has successively signed contracts with well-known young actor Gong Jun, actor Wang Anyu, singer/actress Wei Chen, singer Tan Weiwei, and actor Ren Jialun as brand image spokespersons. In recent years, the brand has been through the original "Jianzhan" IP of the brand, the "M1˚RO" series jointly created with trendy designers, as well as the "Gundam", "Mini", "Pepsi", "KAKAO FRIENDS", "Leshi" and " IP joint products such as the Three-Body" are constantly launching trendy and younger hot products to drive brand strength. These fully reflect the 361° Group's ability to continuously attract consumer demand through its strong innovation and design capabilities, and also reflects the brand's image in the minds of consumers. Based on the emphasis on the integration of global resources and the international development, 361° fully launched its global overseas strategy in 2014. At present, the group has established subsidiaries in the United States and Europe and is actively expanding its distribution business, including the Middle East, Southeast Asia, Central Asia, South Africa, South America and other countries and regions. So far, it has more than 750 sales points overseas and covers more than 50 countries and regions around the world.
361° International Limited
361° was established in 2003 and was successfully listed in Hong Kong in 2009 (stock code 01361·HK). As a cutting-edge sports goods brand in China, 361° has the core gene of "specialization, youthfulness and internationalization", and has end-to-end full industry coverage capabilities including product research and development, production and manufacturing, channel retail, marketing, etc. We are committed to conveying the brand spirit of "one more love" to more consumers with high-value and multi-category sports products. As a member of the global sports movement, under the guidance of the brand spirit of "One Time of Love", 361° Sports actively practices the "Love" culture and continuously promotes the development of various social undertakings such as social economy and sports. At present, the 361° brand and products have brought the fun of sports to hundreds of millions of people. Worldwide, 361° sponsored the 2016 Rio Olympics and Paralympics. It is the earliest sports goods brand in China to sponsor the Olympics. It has also sponsored major intercontinental and Asian sports games before and after this. In China, 361° has successively joined hands with many competitions in various fields, including marathons, etc., to fully help China's sports industry take off. In terms of national sports teams, 361° has become a equipment provider for 28 national Olympic committees and some professional teams around the world. It is also a equipment supplier for many national teams in China. It has successively helped the national women's water polo team and the National Ironman Third. The sports team, the national swimming team, the national cycling team and the national handball team. In terms of athletes, 361° has successively been Aaron Gordon, Spencer Dinwiddie, and Kolanbeck in different sports fields. A series of world athletes such as Makan, Xu Can, Aston Eaton, Sun Yang, Liu Xiang, Yang Xu, Li Zicheng provide professional sports equipment. In addition, 361° has successively signed contracts with well-known young actor Gong Jun, actor Wang Anyu, singer/actress Wei Chen, singer Tan Weiwei, and actor Ren Jialun as brand image spokespersons. In recent years, the brand has been through the original "Jianzhan" IP of the brand, the "M1˚RO" series jointly created with trendy designers, as well as the "Gundam", "Mini", "Pepsi", "KAKAO FRIENDS", "Leshi" and " IP joint products such as the Three-Body" are constantly launching trendy and younger hot products to drive brand strength. These fully reflect the 361° Group's ability to continuously attract consumer demand through its strong innovation and design capabilities, and also reflects the brand's image in the minds of consumers. Based on the emphasis on the integration of global resources and the international development, 361° fully launched its global overseas strategy in 2014. At present, the group has established subsidiaries in the United States and Europe and is actively expanding its distribution business, including the Middle East, Southeast Asia, Central Asia, South Africa, South America and other countries and regions. So far, it has more than 750 sales points overseas and covers more than 50 countries and regions around the world.
XTW Group Co., Ltd. is one of China's leading sports goods companies. It was founded in 1987 and founded the XTW brand in 2001. It was officially listed on the Hong Kong Stock Exchange on June 3, 2008 (1368.HK). In 2019, XP has acquired multiple international brands overseas, opening up a multi-brand and international development path. After more than 30 years of development, XTrade has become China's leading sports goods enterprise. As a professional sports goods enterprise positioned at the public, while committed to the production of professional sports goods, XTB adheres to the unique positioning of "sports fashion". Through the differentiated marketing strategy of sports and entertainment, it provides consumers with both personality and equipment. Cost-effective sports goods. The group owns the main brand Xtep and internationally renowned sports brands such as Saucony, Merrell, Gerva K-Swiss, and Paladin Palladium. While striving to develop, XP has not forgotten to give back to the society, continues to pay attention to the growth of the next generation of education, actively participates in poverty alleviation actions, fights the new crown epidemic, and actively participates in natural disaster donations. As of now, XP has a cumulative donation value of materials worth more than 500 million yuan. Xtep has always been the mission of Chinese running leaders. Since 2007, Xtep has made frequent efforts in the field of running, and has joined hands with marathons in more than 20 cities including Beijing, Shanghai, Hong Kong, Taipei, Xiamen, Guangzhou, Wuhan, etc., becoming a sports brand with more marathon events in Greater China. The slogan "Love running, love Xsteps" is deeply rooted in people's hearts. At the same time, as the promoter of the development and popularization of Chinese youth football, Xtep has sponsored national campus leagues, such as the National College Football League, the National College Football League, the National High School Campus Football League and other events, to plan campus football. Interact with young people to help Chinese football flourish. In 2010, Xtep signed with Birmingham Club in the Premier League and in 2011, the La Liga powerhouse Villarreal. In 2016, Xtep joined hands with internationally renowned star and Ukrainian "nuclear warhead" Andre Shevchenko to jointly create professional football products and successfully launch them to the market. In April 2016, Xtep also launched the football strategy "Strike Plan", which is based on planning and building the foundation of Chinese football. Through four major initiatives, including event plans, training plans, product plans and promotion plans, we hope to serve within 5 years. 5 million teenagers. In addition, XP sponsored the National Games for three consecutive years and once again became a partner of delegations such as Tianjin, Fujian, the People's Liberation Army, Jilin and Hong Kong, the host of the 13th National Games. In 2015, Xtep also became a sports goods partner at the Youth Games of the People's Republic of China. In 2015, Xtep returned to the movement and proposed a "3+" strategy with consumer experience as the core. "Product +" upgrades products; "Sports +" integrates products and services; "Internet +" responds to lifestyle trends and fully interacts online and offline. While paying attention to professionalism, XP adheres to the dual-track system of "sports and entertainment marketing" to inherit and consolidate the brand's fashion tone.
Xtep (China) Co., Ltd.
XTW Group Co., Ltd. is one of China's leading sports goods companies. It was founded in 1987 and founded the XTW brand in 2001. It was officially listed on the Hong Kong Stock Exchange on June 3, 2008 (1368.HK). In 2019, XP has acquired multiple international brands overseas, opening up a multi-brand and international development path. After more than 30 years of development, XTrade has become China's leading sports goods enterprise. As a professional sports goods enterprise positioned at the public, while committed to the production of professional sports goods, XTB adheres to the unique positioning of "sports fashion". Through the differentiated marketing strategy of sports and entertainment, it provides consumers with both personality and equipment. Cost-effective sports goods. The group owns the main brand Xtep and internationally renowned sports brands such as Saucony, Merrell, Gerva K-Swiss, and Paladin Palladium. While striving to develop, XP has not forgotten to give back to the society, continues to pay attention to the growth of the next generation of education, actively participates in poverty alleviation actions, fights the new crown epidemic, and actively participates in natural disaster donations. As of now, XP has a cumulative donation value of materials worth more than 500 million yuan. Xtep has always been the mission of Chinese running leaders. Since 2007, Xtep has made frequent efforts in the field of running, and has joined hands with marathons in more than 20 cities including Beijing, Shanghai, Hong Kong, Taipei, Xiamen, Guangzhou, Wuhan, etc., becoming a sports brand with more marathon events in Greater China. The slogan "Love running, love Xsteps" is deeply rooted in people's hearts. At the same time, as the promoter of the development and popularization of Chinese youth football, Xtep has sponsored national campus leagues, such as the National College Football League, the National College Football League, the National High School Campus Football League and other events, to plan campus football. Interact with young people to help Chinese football flourish. In 2010, Xtep signed with Birmingham Club in the Premier League and in 2011, the La Liga powerhouse Villarreal. In 2016, Xtep joined hands with internationally renowned star and Ukrainian "nuclear warhead" Andre Shevchenko to jointly create professional football products and successfully launch them to the market. In April 2016, Xtep also launched the football strategy "Strike Plan", which is based on planning and building the foundation of Chinese football. Through four major initiatives, including event plans, training plans, product plans and promotion plans, we hope to serve within 5 years. 5 million teenagers. In addition, XP sponsored the National Games for three consecutive years and once again became a partner of delegations such as Tianjin, Fujian, the People's Liberation Army, Jilin and Hong Kong, the host of the 13th National Games. In 2015, Xtep also became a sports goods partner at the Youth Games of the People's Republic of China. In 2015, Xtep returned to the movement and proposed a "3+" strategy with consumer experience as the core. "Product +" upgrades products; "Sports +" integrates products and services; "Internet +" responds to lifestyle trends and fully interacts online and offline. While paying attention to professionalism, XP adheres to the dual-track system of "sports and entertainment marketing" to inherit and consolidate the brand's fashion tone.
Under Armour, a sports equipment brand in the United States. Under Armour (NYSE code-named UA) is headquartered in Baltimore, Maryland, and the company mainly produces sports equipment. UA mainly produces tight underwear worn in sports team uniforms (such as under basketball uniforms and baseball uniforms) or shoulder pads (such as shoulder pads for American football or hockey), but in addition, UA also produces sweatshirts, ordinary Tee, long Sport pants and so on. Under Armour leads the trend of producing tight sports equipment that uses sweat-absorbing polyester yarn (moisture-wicking) as its material. Subsequently, Nike (dri-fit pro series) and Reebok (NFL equipment series) followed suit. In June 2006, Under Armour released a football brand with the slogan "Click-Clack".
Co., Ltd.
Under Armour, a sports equipment brand in the United States. Under Armour (NYSE code-named UA) is headquartered in Baltimore, Maryland, and the company mainly produces sports equipment. UA mainly produces tight underwear worn in sports team uniforms (such as under basketball uniforms and baseball uniforms) or shoulder pads (such as shoulder pads for American football or hockey), but in addition, UA also produces sweatshirts, ordinary Tee, long Sport pants and so on. Under Armour leads the trend of producing tight sports equipment that uses sweat-absorbing polyester yarn (moisture-wicking) as its material. Subsequently, Nike (dri-fit pro series) and Reebok (NFL equipment series) followed suit. In June 2006, Under Armour released a football brand with the slogan "Click-Clack".
Nike Commerce (China) Co., Ltd.
Air Jordan is a series under Nike named after Michael Jordan, the famous NBA star in history. In 1985, Michael Jordan was signed by Nike Nike, a sports goods manufacturer at the time, with a high-paying contract. Nike Nike immediately launched the first sneaker named after Jordan, namely the Flying Man ( The first in the Air Jordan series. Although this sneaker did not have unique color matching and novel technology at that time, no one expected that this would be the beginning of a myth. The AIR JORDAN outsole uses solid traction and excellent flexibility. The grooves are designed to mimic the natural movement of human feet. The proprietary weaving technology developed by the Jordan brand will not be different from standard carbon fiber, but it is of different size and shape. It provides a proper amount of rigidity while also allowing the feet to bend naturally. In addition to the latest technological concept of "protective rope at the ankle", AIR JORDAN XX also tried every means to use LASER laser engraving technology to highlight the glorious past of Michael Jordan and the AIR JORDAN series.
Nike Commerce (China) Co., Ltd.
Air Jordan is a series under Nike named after Michael Jordan, the famous NBA star in history. In 1985, Michael Jordan was signed by Nike Nike, a sports goods manufacturer at the time, with a high-paying contract. Nike Nike immediately launched the first sneaker named after Jordan, namely the Flying Man ( The first in the Air Jordan series. Although this sneaker did not have unique color matching and novel technology at that time, no one expected that this would be the beginning of a myth. The AIR JORDAN outsole uses solid traction and excellent flexibility. The grooves are designed to mimic the natural movement of human feet. The proprietary weaving technology developed by the Jordan brand will not be different from standard carbon fiber, but it is of different size and shape. It provides a proper amount of rigidity while also allowing the feet to bend naturally. In addition to the latest technological concept of "protective rope at the ankle", AIR JORDAN XX also tried every means to use LASER laser engraving technology to highlight the glorious past of Michael Jordan and the AIR JORDAN series.
Peak Sport Products Co., Ltd.
Peak Group is an enterprise with the purpose of "creating an international brand and becoming a century-old enterprise". It was founded in 1989. It is mainly engaged in the design, development, manufacturing, distribution and promotion of the sports products of the "PEAK Peak" brand, including sports shoes, clothing and Accessories have a history of more than 30 years. In 2005, Peak accelerated its "brand internationalization" strategy, and successively sponsored top-notch international events such as the European Basketball All-Star Game and the Stankovic Cup Intercontinental Basketball Game, and joined hands with NBA teams such as the Houston Rockets, Miami Heat, and San Antonio Spurs. Affiliate with international event organizations such as FIBA, NBA, and WTA, and sign contracts with more than 20 NBA stars such as Howard and Parker, as well as 21 tennis stars such as Gwatersova, and support more than 10 national teams such as Slovenia and New Zealand and the National Olympic Committee. Become an international sports brand with rich international resources among Chinese sports brands. As of the end of 2018, Peak had more than 5,000 retail outlets in China, and had established a mature brand operation system that combines production and sales. Its export business covers five continents, Europe, the United States, Asia, Africa and Australia, and its sales outlets reached more than 1,500. In addition, Peak has established four international design and R&D centers in Beijing, Xiamen, Quanzhou, China and Los Angeles, USA. In April 2019, Peak Global New Materials Innovation Center settled in Xi'an, marking Peak becoming a sports brand with a global new material research team. The establishment of Peak's American subsidiary and the opening of its flagship store have taken a landmark step in the internationalization of Peak's market. From China to the world, from "product export" to "brand output", Peak has achieved remarkable results and has occupied a place in the fiercely competitive international market. In recent years, Peak's overseas sales revenue accounts for more than 20% of the total sales, making it a Chinese sports brand with a high proportion of sales in the international market. In 2012, Peak proposed the "three hundred goals", namely, Peak's trademark was registered in 100 countries, Peak's products were sold in 100 countries and regions, and overseas sales revenue reached 10 billion yuan within ten years. Under the guidance of the tactic of "guaranteeing the outside and pulling the inside from outside", Peak's dream journey of "Global Voyage" is progressing steadily, and sales reports in the domestic and international markets are frequently reported. Adhering to the Peak spirit of "unity, practicality, effectiveness, and creation", Peak will continue to focus on basketball and running, expand tennis, football, volleyball, bicycle and other fields, extend its product line and industrial chain, and continuously improve the sports industry. The ecosystem has achieved a leap from a single sports goods company to a comprehensive sports industry group.
Peak Sport Products Co., Ltd.
Peak Group is an enterprise with the purpose of "creating an international brand and becoming a century-old enterprise". It was founded in 1989. It is mainly engaged in the design, development, manufacturing, distribution and promotion of the sports products of the "PEAK Peak" brand, including sports shoes, clothing and Accessories have a history of more than 30 years. In 2005, Peak accelerated its "brand internationalization" strategy, and successively sponsored top-notch international events such as the European Basketball All-Star Game and the Stankovic Cup Intercontinental Basketball Game, and joined hands with NBA teams such as the Houston Rockets, Miami Heat, and San Antonio Spurs. Affiliate with international event organizations such as FIBA, NBA, and WTA, and sign contracts with more than 20 NBA stars such as Howard and Parker, as well as 21 tennis stars such as Gwatersova, and support more than 10 national teams such as Slovenia and New Zealand and the National Olympic Committee. Become an international sports brand with rich international resources among Chinese sports brands. As of the end of 2018, Peak had more than 5,000 retail outlets in China, and had established a mature brand operation system that combines production and sales. Its export business covers five continents, Europe, the United States, Asia, Africa and Australia, and its sales outlets reached more than 1,500. In addition, Peak has established four international design and R&D centers in Beijing, Xiamen, Quanzhou, China and Los Angeles, USA. In April 2019, Peak Global New Materials Innovation Center settled in Xi'an, marking Peak becoming a sports brand with a global new material research team. The establishment of Peak's American subsidiary and the opening of its flagship store have taken a landmark step in the internationalization of Peak's market. From China to the world, from "product export" to "brand output", Peak has achieved remarkable results and has occupied a place in the fiercely competitive international market. In recent years, Peak's overseas sales revenue accounts for more than 20% of the total sales, making it a Chinese sports brand with a high proportion of sales in the international market. In 2012, Peak proposed the "three hundred goals", namely, Peak's trademark was registered in 100 countries, Peak's products were sold in 100 countries and regions, and overseas sales revenue reached 10 billion yuan within ten years. Under the guidance of the tactic of "guaranteeing the outside and pulling the inside from outside", Peak's dream journey of "Global Voyage" is progressing steadily, and sales reports in the domestic and international markets are frequently reported. Adhering to the Peak spirit of "unity, practicality, effectiveness, and creation", Peak will continue to focus on basketball and running, expand tennis, football, volleyball, bicycle and other fields, extend its product line and industrial chain, and continuously improve the sports industry. The ecosystem has achieved a leap from a single sports goods company to a comprehensive sports industry group.
QIAODAN is a core brand under Zhongqiao Sports. It takes basketball as its core concept and focuses on the basketball field. Its main products include basketball shoes, basketball uniforms, sports bags, etc. The basketball shoe series is one of its more representative products. The shoes are all made of advanced technology and materials, and have the characteristics of strong support, good cushioning effect, and good breathability. They are deeply influenced by their excellent quality and comfort. Consumers' favorite. Since its establishment in 2000, Zhongqiao Sports has been mainly engaged in the design, research and development, production and marketing of sports shoes, sports clothing and sports accessories. Based on the core values of "consumer orientation, integrity, innovation, collaboration and sharing", it has now developed into a leading enterprise in China's sports goods industry. Zhongqiao Sports now owns brands such as Jordan Sports, Jordan Children, Jordan Dry, and Umbro; it has nearly 6,000 brand stores, covering 31 provinces, cities and autonomous regions across the country. Its products cover multiple series such as basketball, running, comprehensive training, outdoor, Jordan drying, etc., and acquired the operating rights of Inbao Greater China in 2020, and deployed the adult and children's sportswear markets with a multi-brand strategy.
Qiaodan Sports Co., Ltd.
QIAODAN is a core brand under Zhongqiao Sports. It takes basketball as its core concept and focuses on the basketball field. Its main products include basketball shoes, basketball uniforms, sports bags, etc. The basketball shoe series is one of its more representative products. The shoes are all made of advanced technology and materials, and have the characteristics of strong support, good cushioning effect, and good breathability. They are deeply influenced by their excellent quality and comfort. Consumers' favorite. Since its establishment in 2000, Zhongqiao Sports has been mainly engaged in the design, research and development, production and marketing of sports shoes, sports clothing and sports accessories. Based on the core values of "consumer orientation, integrity, innovation, collaboration and sharing", it has now developed into a leading enterprise in China's sports goods industry. Zhongqiao Sports now owns brands such as Jordan Sports, Jordan Children, Jordan Dry, and Umbro; it has nearly 6,000 brand stores, covering 31 provinces, cities and autonomous regions across the country. Its products cover multiple series such as basketball, running, comprehensive training, outdoor, Jordan drying, etc., and acquired the operating rights of Inbao Greater China in 2020, and deployed the adult and children's sportswear markets with a multi-brand strategy.
The Spanish-based fashion sports brand Joma was founded in 1965. It has 8 branches around the world and has covered 65 countries around the world, covering France, Italy, the United Kingdom, Spain, Brazil, Japan, South Korea, China and other places, in Europe and South America is in the market leader. Over the years, Joma has been giving professional sportswear a new sense of fashion and technology with endless technology, creativity and design.
Homer Co., Ltd.
The Spanish-based fashion sports brand Joma was founded in 1965. It has 8 branches around the world and has covered 65 countries around the world, covering France, Italy, the United Kingdom, Spain, Brazil, Japan, South Korea, China and other places, in Europe and South America is in the market leader. Over the years, Joma has been giving professional sportswear a new sense of fashion and technology with endless technology, creativity and design.
Shanghai United Asia Business Co., Ltd.
Reebok, an internationally renowned sports and casual shoes and clothing brand, was established in the UK in 1958. Its predecessor was the Sports Shoes Co., Ltd. founded by Joseph Foster in Bolton, England in 1895. In March 2022, Reebok was merged into operation and manufacturing under the AuthenticBrands Group, a US brand management company. From leisure and fitness to street fashion, Reebok, an international sports brand that never follows the rules, has continuously brought the rebellious and sincere pioneer ICON to the younger generation and inherited the pioneer's fitness DNA and profound With the accumulation of street culture, Reebok encourages everyone to break through their own limits, embrace the unknown, fitness and exceptional lifestyle, and embrace their own future with a firm self-attitude. Reebok's powerful ICON products have inherited a profound cultural heritage and many cutting-edge technologies, including flagship shoes in the fitness field, FLOATRIDE series with cushioning technology, Pioneer design running shoes ZIG, and old INSTAPUMP FURY in the trend field, small The white shoes CLUBC and Classic Leather series together form the brand's solid product foundation.
Shanghai United Asia Business Co., Ltd.
Reebok, an internationally renowned sports and casual shoes and clothing brand, was established in the UK in 1958. Its predecessor was the Sports Shoes Co., Ltd. founded by Joseph Foster in Bolton, England in 1895. In March 2022, Reebok was merged into operation and manufacturing under the AuthenticBrands Group, a US brand management company. From leisure and fitness to street fashion, Reebok, an international sports brand that never follows the rules, has continuously brought the rebellious and sincere pioneer ICON to the younger generation and inherited the pioneer's fitness DNA and profound With the accumulation of street culture, Reebok encourages everyone to break through their own limits, embrace the unknown, fitness and exceptional lifestyle, and embrace their own future with a firm self-attitude. Reebok's powerful ICON products have inherited a profound cultural heritage and many cutting-edge technologies, including flagship shoes in the fitness field, FLOATRIDE series with cushioning technology, Pioneer design running shoes ZIG, and old INSTAPUMP FURY in the trend field, small The white shoes CLUBC and Classic Leather series together form the brand's solid product foundation.
Spalding Sports Goods (China) Co., Ltd.
Spalding was founded in 1876 by founder Albert Goodwill Spalding. The brand is dedicated to providing athletes with sports equipment. Spalding has three different parts of the NBA. More than ten years of cooperative relationship, and has also reached partnerships with more than 55 sports leagues and leagues around the world. In 2020, Spalding's contract with the NBA expired and the cooperation was terminated. In 1871, Spalding started his baseball career with the Boston Red Sox. The team led by Spalding won 241 games, and all the baseballs used in the game were designed by himself. In 1995, SPALDING officially entered the Chinese market, with its excellent quality, delicate feel and rich brand connotation, a complete and mature product line. With the successful promotion of the Chinese general agent Shanghai Xingsheng Sports Goods Co., Ltd., a Chinese market has become second only to the US market, and the marketing network of Spalding products is spread throughout every corner of the Chinese region. In 2005, SPALDING clothing and footwear, bags, hats and socks products officially entered the Chinese market.
Spalding Sports Goods (China) Co., Ltd.
Spalding was founded in 1876 by founder Albert Goodwill Spalding. The brand is dedicated to providing athletes with sports equipment. Spalding has three different parts of the NBA. More than ten years of cooperative relationship, and has also reached partnerships with more than 55 sports leagues and leagues around the world. In 2020, Spalding's contract with the NBA expired and the cooperation was terminated. In 1871, Spalding started his baseball career with the Boston Red Sox. The team led by Spalding won 241 games, and all the baseballs used in the game were designed by himself. In 1995, SPALDING officially entered the Chinese market, with its excellent quality, delicate feel and rich brand connotation, a complete and mature product line. With the successful promotion of the Chinese general agent Shanghai Xingsheng Sports Goods Co., Ltd., a Chinese market has become second only to the US market, and the marketing network of Spalding products is spread throughout every corner of the Chinese region. In 2005, SPALDING clothing and footwear, bags, hats and socks products officially entered the Chinese market.
Shanghai Mizuno Co., Ltd.
MIZUNO is one of the world's well-known sports brands, serving various sports events. Shanghai Mijinon Co., Ltd. is one of the main production bases in Asia, with three factories: ready-to-wear, baseball gloves and golf clubs. A complete set of Japanese equipment, technology and management mechanisms are introduced. MIZUNO has a complete range of products, covering almost all major sports events. Product development adheres to the basis of extensive scientific research to ensure that exercise is more comfortable. At the same time, we firmly believe that only by combining technology with human sensibility can we create good quality. While expanding the product range, we continue to adopt new technologies, develop new products, and strengthen the functionality of the products. Mizuno started out as a baseball product, and later involved golf clubs. He entered the 1960s and 1970s and entered the 1960s and 1970s and is a well-known comprehensive sports brand.
Shanghai Mizuno Co., Ltd.
MIZUNO is one of the world's well-known sports brands, serving various sports events. Shanghai Mijinon Co., Ltd. is one of the main production bases in Asia, with three factories: ready-to-wear, baseball gloves and golf clubs. A complete set of Japanese equipment, technology and management mechanisms are introduced. MIZUNO has a complete range of products, covering almost all major sports events. Product development adheres to the basis of extensive scientific research to ensure that exercise is more comfortable. At the same time, we firmly believe that only by combining technology with human sensibility can we create good quality. While expanding the product range, we continue to adopt new technologies, develop new products, and strengthen the functionality of the products. Mizuno started out as a baseball product, and later involved golf clubs. He entered the 1960s and 1970s and entered the 1960s and 1970s and is a well-known comprehensive sports brand.
New Balance Trading (China) Co., Ltd.
New Balance, founded in the United States in 1906, is a legendary running shoe brand worldwide. It enjoys the reputation of "King of Jogging Shoes". It is a well-known company in high-tech and high-quality sports and leisure products in the world. In 1906, William J. Riley established a foot arch support company in Boston, USA, called New Balance, which specializes in customizing plastic surgery foot arch supporters and orthodontic shoes. One day, when he was observing the chicks in the yard, he found that the three claws of the chicks could maintain balance, so he applied the inspiration to the design and development of the foot arch supporter, and the name of New Balance should be used. Born, and Mr. Riley is inspired by the shape of the chick's claws, it has become a legendary story. As the business continued to grow, New Balance in the 1950s began making professional sneakers for local runners, including MIT's track and field team. In 1956, the Paul and his wife bought New Balance from Mr. Riley. Since then, footwear manufacturing has grown into the company's main business for steady growth. In 1960, New Balance produced the "TRACKSTER" series of sneakers, which is the world's first sneaker that can provide multi-width lasts, which has become an innovation in the shoemaking industry. In the 1970s, the current Chairman, Mr. James S. Davis, bought New Balance on Marathon Day in Boston, and began a new step. Since then, in addition to committed to the research and development of high-tech functional materials, New Balance also provides humanized services of six width lasts and two height uppers to meet various different foot types. It is the only imported from the United States Sneakers. Its exclusive high shock absorbing pad can effectively absorb 99% of the ground reaction force, and is therefore loved by heads of state and elites from all walks of life. It is a multi-functional shoe that enjoys the reputation of "the president's jogging shoe". It is ranked No. 1 in the United States. Second shoe company. “If you wear New Balance, you must be a great runner!” — Jim Davis, CEO of New Balance. In 1972, New Balance produced 30 pairs of racing shoes a day, which can provide five-width lasts and two-height uppers. Although the cost is very high, New Balance aims to allow athletes to best demonstrate their athletic potential. ,spare no effort. New Balance has its unique culture: insisting on producing shoes of multiple widths and heights: this is a design for human nature, and it is also the most basic care, bringing the most comfortable and close shoe shape to every consumer. New Balance does not sign contracts with sports stars. Because shoes suitable for celebrities are not necessarily suitable for most consumers to wear, New Balance invests expenses in product research and development to improve product quality and increase customer satisfaction. New Balance believes that "shoes are the best spokesperson." New Balance is the only international sports brand with exclusive factories in the United States, five in the United States and two in Europe. New Balance is a private company, not a stock listed company, so it can have greater development space; at the same time, it is easier to implement the inheritance of company culture. New Balance has always been committed to shoemaking technology. To this day, a brand that has experienced 110 years of ups and downs, is still constantly developing more ergonomic shoes with emerging technologies. With the goal of pursuing an extremely comfortable feeling of wearing shoes, combined with the popular design feeling, New Balance has become the perfect representative of retro and innovation. As a leader in global sports brands, New Balance adheres to the company spirit of high standards, 100% customer satisfaction, and teamwork. It continuously innovates and improves in technological materials, product appearance and comfort, so as to maximize every athlete Use your sports potential to the limit and enjoy a balanced and comfortable life without any effort. Another major feature of New Balance is the variety of sizes that are different from other sports brands. New Balance offers different widths of the same size, including narrow, standard and wide, and thin in narrow and wide. It is divided into different degrees, so choosing a pair of New Balance shoes will be quite comfortable to wear. The reason why New Balance has become the second largest brand of sports shoes in the United States without asking celebrities to advertise, even surpassing brands such as Adidas is because the company can do a great job in the market. Accurate positioning. It is different from Nike or Adidas. Its positioning is mainly aimed at adults who have certain requirements for shoe comfort. It believes that this part of customers will turn from the appearance of the shoe to paying attention to the comfort level of the shoe and the protection of the foot. , and also has strong purchasing power. And because of its unique positioning, it hardly divides the market with several other shoe giants.
New Balance Trading (China) Co., Ltd.
New Balance, founded in the United States in 1906, is a legendary running shoe brand worldwide. It enjoys the reputation of "King of Jogging Shoes". It is a well-known company in high-tech and high-quality sports and leisure products in the world. In 1906, William J. Riley established a foot arch support company in Boston, USA, called New Balance, which specializes in customizing plastic surgery foot arch supporters and orthodontic shoes. One day, when he was observing the chicks in the yard, he found that the three claws of the chicks could maintain balance, so he applied the inspiration to the design and development of the foot arch supporter, and the name of New Balance should be used. Born, and Mr. Riley is inspired by the shape of the chick's claws, it has become a legendary story. As the business continued to grow, New Balance in the 1950s began making professional sneakers for local runners, including MIT's track and field team. In 1956, the Paul and his wife bought New Balance from Mr. Riley. Since then, footwear manufacturing has grown into the company's main business for steady growth. In 1960, New Balance produced the "TRACKSTER" series of sneakers, which is the world's first sneaker that can provide multi-width lasts, which has become an innovation in the shoemaking industry. In the 1970s, the current Chairman, Mr. James S. Davis, bought New Balance on Marathon Day in Boston, and began a new step. Since then, in addition to committed to the research and development of high-tech functional materials, New Balance also provides humanized services of six width lasts and two height uppers to meet various different foot types. It is the only imported from the United States Sneakers. Its exclusive high shock absorbing pad can effectively absorb 99% of the ground reaction force, and is therefore loved by heads of state and elites from all walks of life. It is a multi-functional shoe that enjoys the reputation of "the president's jogging shoe". It is ranked No. 1 in the United States. Second shoe company. “If you wear New Balance, you must be a great runner!” — Jim Davis, CEO of New Balance. In 1972, New Balance produced 30 pairs of racing shoes a day, which can provide five-width lasts and two-height uppers. Although the cost is very high, New Balance aims to allow athletes to best demonstrate their athletic potential. ,spare no effort. New Balance has its unique culture: insisting on producing shoes of multiple widths and heights: this is a design for human nature, and it is also the most basic care, bringing the most comfortable and close shoe shape to every consumer. New Balance does not sign contracts with sports stars. Because shoes suitable for celebrities are not necessarily suitable for most consumers to wear, New Balance invests expenses in product research and development to improve product quality and increase customer satisfaction. New Balance believes that "shoes are the best spokesperson." New Balance is the only international sports brand with exclusive factories in the United States, five in the United States and two in Europe. New Balance is a private company, not a stock listed company, so it can have greater development space; at the same time, it is easier to implement the inheritance of company culture. New Balance has always been committed to shoemaking technology. To this day, a brand that has experienced 110 years of ups and downs, is still constantly developing more ergonomic shoes with emerging technologies. With the goal of pursuing an extremely comfortable feeling of wearing shoes, combined with the popular design feeling, New Balance has become the perfect representative of retro and innovation. As a leader in global sports brands, New Balance adheres to the company spirit of high standards, 100% customer satisfaction, and teamwork. It continuously innovates and improves in technological materials, product appearance and comfort, so as to maximize every athlete Use your sports potential to the limit and enjoy a balanced and comfortable life without any effort. Another major feature of New Balance is the variety of sizes that are different from other sports brands. New Balance offers different widths of the same size, including narrow, standard and wide, and thin in narrow and wide. It is divided into different degrees, so choosing a pair of New Balance shoes will be quite comfortable to wear. The reason why New Balance has become the second largest brand of sports shoes in the United States without asking celebrities to advertise, even surpassing brands such as Adidas is because the company can do a great job in the market. Accurate positioning. It is different from Nike or Adidas. Its positioning is mainly aimed at adults who have certain requirements for shoe comfort. It believes that this part of customers will turn from the appearance of the shoe to paying attention to the comfort level of the shoe and the protection of the foot. , and also has strong purchasing power. And because of its unique positioning, it hardly divides the market with several other shoe giants.
Li-Ning (China) Sports Goods Co., Ltd.
Li Ning professional sports equipment is a series of professional sports products developed in the Li Ning brand system for professional athletes and amateur sports enthusiasts. The categories involved include: ball events (football, basketball, volleyball, tennis) competitions and training equipment products; competitive events (track and field, fencing, wrestling, boxing, martial arts, water sports, taekwondo, archery, weightlifting, bicycles) competitions and Training equipment. Li Ning's professional sports equipment always adheres to its core strategy and mission, focuses on brand improvement and product innovation, and achieves differentiated competition; focuses on the essence of sports, and uses sports to inspire people's desire and strength to break through. Li Ning Professional Sports Equipment focuses on the research and development, production and sales of high-quality and high-performance professional sports equipment for competitions and auxiliary equipment for training, focusing on providing more professional products and better services to professional athletes and special sports enthusiasts. Li Ning professional sports equipment project has Li Ning brand marketing resources and has carried out extensive cooperation with national professional events and various types of amateur sports events.
Li-Ning (China) Sports Goods Co., Ltd.
Li Ning professional sports equipment is a series of professional sports products developed in the Li Ning brand system for professional athletes and amateur sports enthusiasts. The categories involved include: ball events (football, basketball, volleyball, tennis) competitions and training equipment products; competitive events (track and field, fencing, wrestling, boxing, martial arts, water sports, taekwondo, archery, weightlifting, bicycles) competitions and Training equipment. Li Ning's professional sports equipment always adheres to its core strategy and mission, focuses on brand improvement and product innovation, and achieves differentiated competition; focuses on the essence of sports, and uses sports to inspire people's desire and strength to break through. Li Ning Professional Sports Equipment focuses on the research and development, production and sales of high-quality and high-performance professional sports equipment for competitions and auxiliary equipment for training, focusing on providing more professional products and better services to professional athletes and special sports enthusiasts. Li Ning professional sports equipment project has Li Ning brand marketing resources and has carried out extensive cooperation with national professional events and various types of amateur sports events.
Asics (China) Trading Co., Ltd.
ASICS is a running shoe sports brand founded by Japanese industrialist Kihachiro Onitsuka. The brand name comes from the acronym of the Latin motto "anima sana in corporate sano", which means "a sound spirit is contained in a strong body". ASICS brand adheres to high-tech and high-quality standards and has developed a number of patents. Its products represent Japan's exquisite and professional national culture, combining wearer injury and sports fun, laying the foundation for the global sports brand. status. The company has made great progress in indoor sports shoes and invented CUPSOLE to provide basketball players with footwear products with better performance. During the preparations for the 1956 Melbourne Olympics, ONITSUKA set the business philosophy of ASCIS: to develop products suitable for sports. The new rubber formula provides good cushioning performance. So the magic running shoes were born in 1960. This is every shoe with a ventilation system. Marathon legend ABEBEBIKILA chose TIGER shoes when she started wearing running shoes in 1961. In order to make the shoes more comfortable and fit the feet, TIGER measured the feet of no less than 20,000 people for technical reference. At the 1964 Tokyo Olympics, athletes wearing TIGER brand shoes won a total of 46 medals.
Asics (China) Trading Co., Ltd.
ASICS is a running shoe sports brand founded by Japanese industrialist Kihachiro Onitsuka. The brand name comes from the acronym of the Latin motto "anima sana in corporate sano", which means "a sound spirit is contained in a strong body". ASICS brand adheres to high-tech and high-quality standards and has developed a number of patents. Its products represent Japan's exquisite and professional national culture, combining wearer injury and sports fun, laying the foundation for the global sports brand. status. The company has made great progress in indoor sports shoes and invented CUPSOLE to provide basketball players with footwear products with better performance. During the preparations for the 1956 Melbourne Olympics, ONITSUKA set the business philosophy of ASCIS: to develop products suitable for sports. The new rubber formula provides good cushioning performance. So the magic running shoes were born in 1960. This is every shoe with a ventilation system. Marathon legend ABEBEBIKILA chose TIGER shoes when she started wearing running shoes in 1961. In order to make the shoes more comfortable and fit the feet, TIGER measured the feet of no less than 20,000 people for technical reference. At the 1964 Tokyo Olympics, athletes wearing TIGER brand shoes won a total of 46 medals.
Converse Sports Goods (China) Co., Ltd.
Converse was born in 1908. Since its establishment, Converse insists on the independent design of the brand and does not follow it. At first, only "rubber shoes" were produced, but soon they started making tennis and basketball shoes. In 1917, All Star was born and has been a classic model to this day. In 1921, basketball player Chuck Taylor joined as a salesperson and he achieved great success. In 1930, Converse decided to add the name of Chuck Taylor to the shoes. In 1949, Converse launched the classic and iconic black Chuck Taylor All Star and quickly became a popular basketball shoe in the industry. Its design has not changed yet. In the 1970s, Converse launched its Jack Purcell product line. This is a classic sneaker series that is loved by people from all walks of life around the world. Jack Purcell's design weakens the functionality of sports, focusing on its unique "smile", retro fashion sense and lifestyle functional design. Star Chevron was created in the 1970s Converse. Basketball legend DR.J made it famous in 1976. Evolving to this day, the Star Chevron Star Arrow logo has become a symbolic symbol of the Cons series. The star shoes in this series are Star Player, CVO and Cons Weapon.
Converse Sports Goods (China) Co., Ltd.
Converse was born in 1908. Since its establishment, Converse insists on the independent design of the brand and does not follow it. At first, only "rubber shoes" were produced, but soon they started making tennis and basketball shoes. In 1917, All Star was born and has been a classic model to this day. In 1921, basketball player Chuck Taylor joined as a salesperson and he achieved great success. In 1930, Converse decided to add the name of Chuck Taylor to the shoes. In 1949, Converse launched the classic and iconic black Chuck Taylor All Star and quickly became a popular basketball shoe in the industry. Its design has not changed yet. In the 1970s, Converse launched its Jack Purcell product line. This is a classic sneaker series that is loved by people from all walks of life around the world. Jack Purcell's design weakens the functionality of sports, focusing on its unique "smile", retro fashion sense and lifestyle functional design. Star Chevron was created in the 1970s Converse. Basketball legend DR.J made it famous in 1976. Evolving to this day, the Star Chevron Star Arrow logo has become a symbolic symbol of the Cons series. The star shoes in this series are Star Player, CVO and Cons Weapon.
Skechers Trading (Shanghai) Co., Ltd.
The Skecher brand was born in a small coastal city in California in 1992 and has grown from a small company with a single style to a more popular brand of footwear products in the world. Skecher's traditional brands - from leather boots to canvas boots to classic canvas slippers, are committed to constantly pursuing new looks, catering to trends and developing new varieties. Skecher's BOBS philosophy is that every time a pair of shoes is sold, a pair of shoes will be given to children in need. Whether it is shoes for charity, work shoes or weekend casual shoes, we have been exploring new elements to consolidate our core brands. In 2009, Skecher introduced the Shape-ups and the Slim-ups series to the United States to enter the fitness market. In 2010, Skecher promoted these two series worldwide; then the Resistance Runner series was launched, which was the first technically stylish men's and women's running shoes for Skecher. Since then, Skecher's fitness shoe series has begun to develop rapidly. The collection includes specialized body shape shoes (shape-ups) for a variety of occasions, such as sports shoes, hiking shoes, training shoes and labor protection shoes. Skecher's Tone-ups also cover a variety of shoe styles, such as boots, sandals and sports and casual shoe brands. In addition, there are specialized lightweight slim shoes, running shoes and model running training shoes.
Skechers Trading (Shanghai) Co., Ltd.
The Skecher brand was born in a small coastal city in California in 1992 and has grown from a small company with a single style to a more popular brand of footwear products in the world. Skecher's traditional brands - from leather boots to canvas boots to classic canvas slippers, are committed to constantly pursuing new looks, catering to trends and developing new varieties. Skecher's BOBS philosophy is that every time a pair of shoes is sold, a pair of shoes will be given to children in need. Whether it is shoes for charity, work shoes or weekend casual shoes, we have been exploring new elements to consolidate our core brands. In 2009, Skecher introduced the Shape-ups and the Slim-ups series to the United States to enter the fitness market. In 2010, Skecher promoted these two series worldwide; then the Resistance Runner series was launched, which was the first technically stylish men's and women's running shoes for Skecher. Since then, Skecher's fitness shoe series has begun to develop rapidly. The collection includes specialized body shape shoes (shape-ups) for a variety of occasions, such as sports shoes, hiking shoes, training shoes and labor protection shoes. Skecher's Tone-ups also cover a variety of shoe styles, such as boots, sandals and sports and casual shoe brands. In addition, there are specialized lightweight slim shoes, running shoes and model running training shoes.
Dada Supreme is known for its unique and bold designs, offering basketball shoes that stand out on and off the court.
Dada Footwear
Dada Supreme is known for its unique and bold designs, offering basketball shoes that stand out on and off the court.
