Ice cream lovers around the world regard the Haagen-Dazs logo as a symbol of the luxurious experience of ice cream. Haagen-Dazs has always adhered to the belief of quality first, making it synonymous with the world's highest quality and high-quality raw materials.

Ruben Mattes, the founder of Haagen-Dazs, created the world's delicious ice cream in 1921 after decades of innovative research and development, and founded the Haagen-Dazs brand in 1961. Since then, Haagen-Dazs has made "only producing ice cream desserts of highest quality to provide customers with a unique and respectful taste experience" a consistent brand philosophy.

Haagen-Dazs insists on using high-quality raw materials and blending exquisite craftsmanship. Haagen-Dazs has become the world's most luxurious ice cream brand.

Haagen-Dazs only uses fresh cream, which has a rich milky taste, a pure taste, and a much lower air content than other high-end ice products. The mellow feeling of "melt in the mouth" is lingering between the mouth and the mouth. Since the launch of the brand, "natural and pure" has been Haagen-Dazs' consistent purpose: only high-quality fresh milk is used as raw materials, and ice cream products do not add preservatives.

Haagen-Dazs searches all over the world, just to search for the highest quality ingredients: freshly made from milk sources, Madagascar-like vanilla, Belgium’s mellow and rich pure chocolate, and seasonal sunny hawaiian nuts… …

No matter how far it is, it cannot stop us from pursuing the perfect taste and quality. Wherever there are the ultimate raw materials, we have our footprints!

The ultimate raw materials are the ultimate guarantee of Haagen-Dazs ice cream. Traditional craftsmanship has truly created the Haagen-Dazs palace-level ice cream art. We spared no expense and time to develop the ultimate that can control the air content in the ice cream to a small range. The craftsmanship makes every scoop of ice cream smooth and rich, bringing the taste buds a lingering luxury touch. From tasting to aftertaste, it is unique at every moment, presenting a wonderful and extraordinary taste experience.

Each Haagen-Dazs product combines exquisite production craftsmanship and unique taste creativity: the rich taste of Hawaiian nuts, the rich layers of toffee shortbread, and the fresh and sweet and mellow combination of strawberry cheesecakes. We have continuously innovated and launched the nearly highly respected lava ice cream, inspired by popular desserts around the world, and combined with the unique rich soft-heart sauce, the layers of flavor bring a new and lingering texture.

The name Haagen-Dazs is very European, but it does not actually come from Europe. It is just composed of two synthetic characters. It does not even have any branches in Nordic. Its founder is a European immigrant from Poland. Haagen-Dazs' brand is now owned by General Mills. In the United States and Canada, the products are Nestlé brands. Haagen-Dazs has become an ice cream brand in China through its unique marketing strategy. Haagen-Dazs has gained recognition and welcome from high-end consumers in the mature ice cream market, and its "luxury" marketing methods have become a classic case in the industry. .