Nissan Brand Ranking
Brand Introduction

Nissan is a Japanese auto manufacturer. It was established by Aikawa Yoshisuke in 1933 in Yokohama City, Kanagawa Prefecture. It currently has automobile manufacturing bases in more than 20 countries and regions, and is globally Products and services are provided in more than 160 countries and regions.

The company's business scope includes the manufacturing, sales and related businesses of automotive products and marine equipment. The current president and executive officer is Carlos Ghosn. In 1999, Renault and Nissan formed an independent partnership and launched strategic cooperation in a wide range of fields. Nissan expanded its business area to the world through alliances, and its economic scale increased significantly.

"NISSAN' (ニッサン) is the Roman form of the two words "Nissan" in Japanese. It is the abbreviation of Japanese industry. Its meaning is "to target the tomorrow of people and cars." The graphic trademark is to place NISSAN in a fiery sun On the above, the company name is concisely stated and the image of the country it is located in is unique in the automotive trademark culture.

Nissan (China) Investment Co., Ltd. was established in February 2004. It is a wholly-owned subsidiary of Nissan in Beijing and manages investment in China together with Nissan Motor Company headquarters. Nissan (China) Investment Co., Ltd. has been responsible for Nissan's public relations, brand management and intellectual property rights in China. At the same time, Nissan (China) Investment Co., Ltd. will also play an important role in the fields of Nissan's global operation, purchase and export of competitive parts made in China.

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