
FRED PERRY

FRED PERRY
Fred Perry is a British tennis sport brand named after Tibby Wegner and tennis player FRED PERRY. Because I don’t like to make any fancy designs, I only want to be simple and pleasing to the eye, but I am very popular among young people nowadays and have supporters all over the world.
Fred Perry has changed in different eras, and it is often related to the cultural wave. The most classic one is the popular Mod Culture in the 1960s and 1970s, which evolved from a brand into a symbol of culture.
In the 1960s, Mod culture was very popular. In order to fight against the white Tee jeans party led by Malone Brando and James Dean, Mod friends asked Fred Perry to produce Polo Shirts of different colors to make Fred Perry Become the first brand to develop from the production of sportswear to the production of casual clothes. When the United Kingdom won the World Cup in 1966, the football style was very strong. Fred Perry Shirt was recognized by British football fans at that time and believed that it was similar to the jerseys of many clubs, such as Tottenham's white jerseys and Wesxian's red and blue jerseys. And so on, keep Fred Perry's strength going on.
In the 1970s, Mod culture was still hot, and at that time, the actors in the movie "Quadrophenia" all wore Fred Perry. Music celebrities such as The Who and Paul Weller are all supporters of Fred Perry. There are even a group of supporters in Manchester who call themselves Perry Boys, reflecting their fanaticism about Perry.
In the 1990s, the British music scene had a great battle, and the bands Blur, Oasis and Ocean Colour Scene, etc., were always Perry Shirt regardless of whether they filmed Music Video or attended different occasions. Because Fred Perry is related to many far-reaching British cultural movements, and these cultures have influenced the world, Fred Perry has become a global craze.
Today, Fred Perry design continues to be in the British campus style and is becoming more and more intense in Asia.
In the late 1940s, because of the lack of some wrist guards designed for athletes, an Austrian footballer Tibby Wegner asked Fred Perry to design a wrist guard with the Fred Perry mark for him. At the same time, because they were aware of the market demand, Fred Perry began to lobby some top tennis players to wear wrist guards designed by him. After getting the players' tie, Fred Perry also started his series of sportswear.
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