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Heilongjiang Feihe Dairy Co., Ltd.
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Brand Introduction

Feihe Dairy was founded in 1962 and took off from the beautiful "Hecheng" Qiqihar. It has a history of professional dairy manufacturing for more than 50 years and is an early milk powder manufacturer in China. Feihe focuses on the research, development, production and manufacturing of infant milk powder. It has a series of products such as Xingfeifan, Super Feifan, Feifan, etc. It is known as the safest infant milk powder brand and is the most complete and complete industrial chain. A milk powder company and has created a safety production record of more than 50 years.

At present, Feihe has formed a modern enterprise integrating production, operation and sales, and has 4 core processing plants for infant milk powder. Feihe has now built a sales network across the country, with more than 95,000 terminal stores and nearly 1,000 first-level dealers, covering 32 provinces, cities and autonomous regions across the country. It currently has more than 20,000 employees and sales in 2013 are nearly 5 billion. In addition, Feihe also has 3 independent operation subsidiaries and 15 close cooperative companies.

Feihe spent 10 years at all costs to build the first complete full industrial chain of China's infant milk powder industry on the 47-degree world gold milk source belt in North latitude, realizing grass planting and large-scale dairy cattle breeding (large ranch). ) The entire process of controllable from production and processing, logistics and warehousing, channel control and even after-sales service is formed, forming Feihe Dairy's unique full-industry chain model. Relying on the advantages of the entire industrial chain, Feihe has reasonably laid out farms (professional agricultural companies), ranches (professional animal husbandry companies) and factories, forming an industrial cluster of "agriculture, animal husbandry and industry", and thus creating "2 Hourly Ecosphere”. Feihe has created the best development model for Chinese dairy companies and set an example for the industry.

Thanks to this, Feihe was alone in industry events such as melamine milk powder. At a time when the national dairy industry was in a trust crisis, it stood up and set an example, winning the trust and choice of more consumers. For more than 50 years, Feihe has adhered to the professional and focused belief to create consistent good milk powder suitable for Chinese babies, focusing on the physical fitness and breast milk nutrition research of Chinese babies.

At present, China's dairy industry has entered a new "golden age". Under the dual benefits of policy dividends and market environment, Feihe will continue to expand sales channels based on the continued meticulous cultivation of traditional channels, focus on emerging channels such as infant and child channels and e-commerce channels, and gradually move from a strong northern brand to a strong national brand Promote.

Feihe will continue to be the most trustworthy and respected infant nutrition expert, and continue to fulfill the responsibility and commitment of Chinese consumers to provide highly adaptable and good milk powder!

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