Started in 1805, the world's largest foreign wine company has iconic brands in spirits and beer, with many brands such as Guinness/Jonnie Walker/Smino, spanning distilled wine/wine/beer and other alcohol markets.

Diageo, from the UK, is listed on New York and London Stock Exchanges respectively. It is a world-wide large foreign liquor company. It has a series of liquor brands such as distilled liquor, wine and beer.

Diageo's Pride

The famous whiskey brand Johnnie Walker was born in a small town in Scotland in 1805. It has maintained its classic craftsmanship and taste during the 200 years of time change. Johnnie Walker "Black" whiskey is the best-selling premium scotch whiskey in the world. With the genius, enthusiasm, extraordinary creativity and consistent Keep Walking brand spirit of the Walker family, it has been continuously improved and passed down to this day; Johnnie Walker's "Red Card" whiskey has a rich and round texture, which is deeply loved by consumers. This young and vibrant whiskey is a fusion of smoked malt, smooth vanilla and spicy; while whiskeys such as "green" and "blue" have their own characteristics, giving drinkers a classic taste.

Guinness, dark beer is a beer with rich foam, mellow taste and dark colors. It has a history of 250 years and its development history is full of legends. By the 1930s, small bars called Pop could be seen everywhere in the UK, with only Guinness beer sold. Whenever night falls, people gather in this kind of tavern, with a glass of GUINNESS in hand, and the sky is wide and the sky is talking nonsense.

Smirnoff, Smirnoff is sold in more than 130 countries around the world. Smirnoff strictly controls quality and has extremely strict brewing requirements. Its grains are selected as raw materials, and it is distilled three times through the traditional copper distiller brewing process, and then filtered through 10 layers to achieve a smooth and pure top quality. Each drop of alcohol takes at least eight hours to pass 14,000 pounds of activated charcoal. Its unique thorough filtration method and forty-seven quality control standards are unparalleled features in the vodka industry. It can be said that Smirnoff is a typical representative of pure vodka.

Baileys, since its production in Ireland in 1974, has been popular all over the world in just 30 years, sold in 130 countries, with annual sales of more than 4 million boxes, becoming the leader of a single-flavor liqueur. As we all know, alcohol and cream do not blend with each other normally. Diageo created a combination of the two. Homogenize the cream into a molecular structure and then cover it with a layer of alcohol molecules so that the cream remains natural and fresh. The addition of other raw materials such as sugar and chocolate has added a lot of unique flavor to Baileys.

Tanqueray, gin is the best famous wine among gin wines. It is thick and dry, with the unique gin fragrance and other herb ingredients. It is now imported from the United States and is widely praised by people from all over the world. Gin, also known as gin, was first produced in the Netherlands and was famous worldwide after mass production in the UK. In 1769, Alexander Gyton founded its gin winery in London, combining multiple distilled alcohol with juniper berries and a variety of herbs to create a unique gin wine. In 1898, Gorton Company cooperated with Charles Gorton Company to establish Gorton Company. Later, Diageo Group gathered this brand under its own company and became another star in the hands of the giant foreign liquor.

Diageo has more than 25,000 employees in more than 180 countries and regions around the world. In 2006, sales were around US$20 billion and market value was above US$30 billion.