Brand Huatuo Shiquan Wine
Brand Huatuo Shiquan Wine
Shanghai Guanshengyuan Huatuo Brewing Co., Ltd. was founded in 1936 and was formerly the Jardine Brewery invested by the British Business Jardine Brewery. This brewery is large in scale, advanced equipment and high mechanization. It is one of the pioneers of Shanghai Brewery. Its trademark is EWO (Jahwe) brand, and its main products include yellow beer, dark beer, red beer, wort beverage fitness wear And so on, very popular among the public.
During the Japanese invasion of China, Jardine Mai Brewery was occupied by Japan's Sakura Ai Wine Co., Ltd., and was taken back by Jardine Mai after the victory of the Anti-Japanese War. After 1949, most of Jardine's assets and businesses in mainland China were nationalized. In 1953, British merchants transferred Jardine Brewery to China Huaguang Industrial Company for valuation, renamed it to the local state-owned Shanghai Huaguang Brewery, and its beer products were renamed Guangming and Haiou Brand, with torch as trademarks.
In 1957, the local state-owned Shanghai Huaguang Brewery continued to improve the recipe based on the "Tenquan Dafu Tang" in the fifth volume of "Taiping Huiminheji Bureau Prescription" in the Song Dynasty, and produced Tenquan Dafu Tang. This is The early "Hua Tuo Brand" medicine tonic wine. When it was first put into production, the scale of medicine tonic wine was small, the quantity was small, and the annual output was only a few tons.
"Huatuo Brand" brand Shiquanda tonic wine is carefully made with more than ten authentic medicinal materials combined with pure taste Drop bead glutinous rice wine. Huatuo Liquor is soft in nature and has anti-fatigue health care functions, which are suitable for people who are prone to fatigue. These effects have led to a rapid growth in sales after Huatuo Liquor was launched, and the output increased to dozens of tons in just four years. At that time, the price of Huatuo wine was even higher than that of Maotai, and it was necessary to buy in small quantities based on a doctor's prescription.
In 1996, Huaguang Brewery carried out corporate reform. In accordance with the requirements of the reform of the modern enterprise system, in order to implement the group company's brand strategy, it was reorganized into Shanghai Guanshengyuan Huaguang Brewing Pharmaceutical Co., Ltd. In the same year, in order to adapt to the continuous changes in market consumption concepts, the "He" brand rice wine carefully developed by Guanshengyuan Huaguang Company was officially launched on the market, opening up a new situation of rapid development of Guanshengyuan Huaguang Company.
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