Audi Brand Ranking
Brand Introduction

Audi is one of Germany's long and great automakers. With its high technical level, high quality standards and high power principles, it adheres to the three core values ​​of enterprising, noble and dynamic, and has become the symbol of a luxury car brand. Audi, with forward-looking safety thinking and mature leading technology, is committed to creating an ecosystem with organic interaction between people, cars and life, and creating a more trustworthy and beautiful travel life for users!

Audi China is a wholly-owned subsidiary of Audi Automobile Co., Ltd. (AUDI AG), established in Beijing in 2009. Audi China has more than 750 employees and is responsible for coordinating business cooperation between Audi Automobile Co., Ltd., FAW Group and FAW-Volkswagen joint ventures. Audi China's business scope includes R&D, brand management and marketing and sales, digital business, corporate communication and public relations, corporate strategy and planning, procurement, and quality/technical services.

Audi's history dates back to the nineteenth century.

1899: Founded

In 1899, August Horch founded his first automobile company, Horch & Cie, in Cologne. Subsequently, in 1909, he founded a brand new car company in Zwickau, and in 1910 he named it "Audiwerke". Audi's name was born.

1933: Four Ring Logo-Four Brands Joint

Audi's logo is linked together, representing that Audi AG is a merger of four automakers in Saxony, Germany: Audi, DKW, Hoshi and Rover.

1945: Rebirth in the Fire

After the end of World War II in 1945, the office of the Automobile Alliance AG was located in the area occupied by the former Soviet army. The former Soviet army confiscated its assets, dismantled the factory, and cancelled it in 1948 from the commercial registration office in the city of Chemnis. A company. In 1949/1950, Auto Union GmbH was re-established in Ingolstadt.

1971: Breakthrough in Technology

The new model beyond the times - NSU Ro 80 promoted the refinement and formation of a new advertising slogan in 1971, which is also the mission statement that Audi has been using to date: Breakthrough technology and enlighten the future (Vorsprung durch Technik).

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