Universal Robina Corporation (URC) is based in the Philippines and its core brand consumer food group includes the manufacturing and distribution of snack foods, beverages and grocery products. The company has an important and growing influence in the ASEAN and Oceania markets. It is one of the pioneers in the Philippines. The company has been in operation for more than 50 years since Mr. John Gokongwei, Jr. established Universal Corn Products Inc., a corn starch manufacturer in Pasig in 1954.

URC is engaged in a series of food-related businesses, including the production and distribution of branded consumer snack foods and beverages; commodities such as sugar and flour; and the agricultural and industrial business mainly includes pigs, animal feed and other related products.

URC China is a branch of URC Group in China, specializing in the production and sale of various foods and snacks such as candies, biscuits, cereals, coffee, beverages, etc. Including the "Zhenzhen" series of brand products and the "Royal" series of brand products. URC China adheres to the corporate culture of URC Group that is oriented towards family ethics, and strives to create a family atmosphere that makes every employee feel warm and harmonious, so that every member can realize their potential. With more than 50 years of production and operation experience, the company has always insisted on providing high-quality products to the society that consumers trust and love. Therefore, URC not only gains the trust and welcome of customers from countries and regions around the world, but also creates an endless source of motivation for every employee. We believe that our products will win the love of more consumers and provide a broader development stage for more and more URC employees.

Royal products are in line with consumers' modern consumption concepts of health and nutrition, and the "royal" brand has been deeply rooted in people's hearts!