Repair Mask Brand Ranking

Shanghai Pechoin Cosmetics Co., Ltd.

Pechoin Group's flower-based skin care brand is designed for young consumers, and a skin care brand featuring literary/retro/fashion Shanghai Pechoin Daily Chemical Co., Ltd. (English abbreviation: SPDC) is a professional national cosmetics manufacturer with a history of more than 70 years. The company owns two major brands, Pechoin and Phoenix. The main products produced are: skin care products, hair care products, detergents, perfumes and beauty cosmetics, etc., with annual sales of nearly 300 million yuan. As early as 1930, the company's predecessor, Fubeikang Cosmetics Co., Ltd., was established. In 1940, Fubeikang Company grandly launched the balm product - "Peh- ChaoLin CREAM". In 1978, with the birth of the "Phoenix" brand, combined with modern production technology and traditional medicine of the motherland, it successively developed household-known phoenix pearls, phoenix silk peptides, phoenix advanced placenta and phoenix active placenta and other nutritional series of cosmetics. It has created a precedent for China's nutritional cosmetics industry. Since then, China's cosmetics have developed from a simple "protection" function to a "care and nourish" effect.

Guangzhou Aozimei Biotechnology Co., Ltd.

Huibao, a brand born from aloe vera, specializes in aloe skin care for 18 years. Its Aloe Vera Makeup Garden is a single brand store with aloe vera as the core, and it is also a Chinese-style aloe vera home care brand "Hua" Jushi World Good Aloe vera product. It has a rich aloe vera category structure, including skin care series, makeup products, washing products, infants, pregnant women and other home care products, meeting the needs of all groups in the family and truly realizing one-stop shopping, fast and convenient.

Hangzhou Zisehai E-commerce Co., Ltd.

ZEESEA/Zise, a fashionable and light luxury makeup brand, always advocating natural, pure and authentic beauty. It was founded in 2013 and is affiliated to Hangzhou Zisehai E-Commerce Co., Ltd. Beauty is always the pursuit of beautiful women. The ZEESEA brand adheres to bringing beauty to every beauty-loving woman and creating its own beauty for female friends! Zise ZEESEA is a fashion makeup brand originated from China. It is a pioneer in domestic products. It has gained countless fans overseas with its hard-core products, quality and unique brand value. ZEESEA is the trademark name registered by Hangzhou Laifei Cosmetics Co., Ltd. at the State Administration of Trademarks. ZEESEA / Zise comes from China's original art makeup brand, using natural colorful raw materials as the artistic tone to blend colorful and perfect makeup products. More fashionable and international packaging style, subsidy for world trends. The extremely creative color combination, no limit on playing with color, interprets more personalized, refined and popular makeup for modern women who pursue fashion, self-centered and unrestrained. ZEESEA always advocates natural, pure and authentic beauty, allowing women to exude endless charm at all times. At the same time, it began to constantly infect everything around. Let your beauty and elegance bloom in unparalleled charm is a vow and commitment from the ZEESEA brand. Modern women have a tight pace of life and face various challenges every day. The ZEESEA brand uses precious ingredients and modern technology to customize beauty solutions for skin, making beauty no longer difficult. Brand purpose: It is to provide high-end skin care products and makeup products for women, so that women not only have superficial beauty but also inner beauty.

Shanghai Fengyi Information Technology Development Co., Ltd.

Zhiyouquan is affiliated to Shanghai Fengyi Information Technology Development Co., Ltd. Seawater is rich in minerals and prebiotics, which plays an important role in activate cell functions; marine algae and fish are rich in various proteins, concentrated minerals and other active ingredients that benefit the skin, which can provide sufficient energy for the muscle cells. , empowers the skin to vitality. Moreover, 70% of the human body is composed of water, and the composition of human body fluids is very similar to that of sea water. The various ingredients contained in the ocean that effectively activate the function of skin cells are easily absorbed by the skin, making it an ideal skin care product. With the long-standing experience and technology accumulated in marine biological sciences and the awe and admiration of marine vitality, the Zhiyouquan brand was born.

Nanjing Tingxue E-commerce Co., Ltd.

Meikang Fandai is a brand under Nanjing Fandai Cosmetics Co., Ltd. Meikang Fandai adheres to the traditional concept of Chinese herbal medicine for thousands of years, uses natural plants as the extracting material, and is carefully prepared with modern biochemical extraction technology to nourish and care for the skin with truly effective ingredients and create a new skin care concept. Nanjing Fandaiwa Cosmetics Co., Ltd. was established in 2007. Meikang Fandai is developed using cutting-edge nanotechnology of the German CBR Research Center. Meikang Fandai products highlight the characteristics of being natural, safe and reliable, and significant effects. They are especially in line with the consumption needs of today's nursing and cosmetics market, and will also bring earth-shaking changes to the all-natural revolution of cosmetics! Meikang Fandai is based on Its excellent quality and efficient function creates bright and flawless skin for many elegant modern women. Meikang Fan Dai series products draw on various beauty plants, containing natural plant essence and efficient moisturizing factors, anti-inflammatory, sterilization, anti-allergic repair, quickly dissolve cells in the epidermal layer and dirt deep in the pores, completely remove facial dirt and cosmetic residues, and It can quickly and effectively remove adverse symptoms on the face, replenish nutrients and moisture to the skin, and make consumers' skin whiter and delicate.

Guangzhou Hemerocallis Workshop Technology Co., Ltd.

The Herbashijia brand is affiliated to Guangzhou Xuancaofang Technology Co., Ltd. As a natural skin care brand founded with the original concept of "natural organic", Herborist Family has its natural fragrance and infinite charm, fresh natural atmosphere and profound Australian cultural heritage. To every beauty-loving lady, explain the mystery of natural organic plants’ skin care. Herba Family - Take you to witness the magic of pure natural skin beauty. Herbalmate is a "essential oil-added skin care product" named after a plant and is extracted from natural plants. Herba Crafts Family, the brand originates from nature and is derived from nature. Symbolizes nature, safety and efficiency. Hercules skin care products use natural plants as the source of extraction to provide a physical, mental and spiritual balance for a healthy life. Herba Family, let you witness the magic of pure natural skin beauty. Herba Crazy Family - contains a variety of organic natural plants grown in Australia's talented natural environment. It adopts Italy's cutting-edge super-critical extraction technology and enzymatic conversion technology, and has passed the Australian organic certification authority-ACO's strict quality inspection standards , create a pure natural skin care brand that combines comfort, safety, innovation and efficacy. Diversified, personalized and all-round caring services are the mainstream models of beauty and skin care brands in the future. Hercules Family is constantly attracting fashion people who love nature and pay attention to high-quality life! Hercules Family is a well-known cosmetics brand, representing balance, harmony and pleasure. The Hercules Family originated from nature and always believed in "beauty, from nature", providing a physical, mental and spiritual balance for a healthy life. It has always focused on the experience of organic plant planting and aromatic extraction, especially the skin quality of Asians. In order to spread "natural power" to all parts of the world, it has launched an epoch-making brand of "natural organic skin care products" - "Bai". Caoshijia" adds glory to the lives of Chinese consumers and allows the "nature beauty" to be spread and revealed in China. We not only provide a wonderful and effective skin care product, but also provide a natural experience.

Ningbo Shufeige Trading Co., Ltd.

Shufeiger, the mainland headquarters was established in March 2014. The company is a joint venture between Taiwan, Hong Kong and Macao and the country. Its main products are facial masks, daily necessities, cosmetics, and beauty and hair salons. The company's products come from the original Taiwanese brand, and the beauty is your new attitude - soffy Girl. The company is a brand planning, production and R&D model. At present, Ningbo shopping mall counters have been opened, and the company implements the service concept. The company provides Shoffiger mask agency, retail, wholesale, franchise consultation and other businesses.

L'Oréal China Co., Ltd.

Koyan's originated in a traditional store in East Village, New York more than 170 years ago. From the first bottle of original fragrance to men's skin care products, to Koyan's calendula toner, and to more celebrity products, it has attracted wide attention. Adhering to more than 160 years of R&D experience, Koyan has become a popular skin care expert and does not forget social responsibilities while promoting the development of the society with actions. More than 170 years ago, Koyan started with a traditional shop in the East Village of New York. Since 1851, Coyan has been serving customers in the East Village community at the flagship store on the corner of Third Avenue and Thirteenth Street in New York. Because a pear tree was planted on the street, this street corner is affectionately called "pear tree corner". In 1894, apprentice John Kiehl bought the store and renamed it Kiehl Pharmacy. In 1921, apprentice Irving Morse purchased this respectable Koyan store from retired John Kiehl. In the same year, Prince Carl of Russia prepared Love Oil's fragrance, becoming the prototype of the now popular original fragrance. In 1961, Aaron Morse took over the business of Coyan from his father Irving Morse and began to develop men's products. In 1964, the blue herbal skin cleanser that Andy Warhol loved was born. The calendula toner launched in the late 1960s, with the petals of the calendula originating from flowers, and its picking and selection and some production methods are still carried out by hand. In the 1970s, the Morse family began to invite customers to experience products, and the product philosophy of Koyan's "try first and buy later" gradually formed. In 1988, Koyan supported the "Everest 88" mountaineering team. Mountaineering members use Koyan’s products throughout the journey to protect their skin in extreme climates. In 1997, Koyan launched a special edition hand care product, opening the brand's precedent for publishing products for selected charitable projects. On November 12, 2003, Keyan's family planted a new pear tree on the "Pear Tree Street Corner". The mayor of New York City issued an official statement, defining this day as "Koyan Day" in recognition of the significance of Koyan's family to New Yorkers. In 2004, Koyan held the brand "Treadmill Marathon" event at the flagship store in New York and broke the Guinness World Record for 24-hour treadmill mileage. Since 2005, Keyan has adhered to more than 160 years of R&D experience, and has worked with many outstanding dermatologists and scientists to address a variety of skin problems to jointly develop effective and gentle skin care products, namely Keyan's Skin Expert Series. In 2010, Koons collaborated with artist Jeff Koons to launch a limited edition to donate to the International Center for Aid for Missing and Brutal Children. In 2011, the Koyan Love Loop Global Charity Platform was launched, calling on its consumers in many parts of the world to support the charity topic initiated by Koyan with their own actions.

Tony Moly Co., Ltd.

Tony Moly is a popular Korean skincare brand known for its fun and colorful packaging. Their face masks come in various formulations to address different skin concerns.

L'Oréal China Co., Ltd.

France's Vizi VICHY Vizi skin care products originated in 1931. Two people met in the healthy hot spring city of VICHY in central France. One is beauty industrialist Georges GUERIN, specializing in the production of Grenoville perfume; the other is hot spring therapy physician Dr. HALLER Run a hot spring health center in VICHY. They found that the hot spring water in VICHY town has special effects on people's skin to soothe and reduce irritation, and can also enhance the skin's resistance to the outside world, which is of great help to the health of human skin. So under their research, they jointly created a new concept of skin care, and combined the research foundations of dermatology and physiology, they established the "VICHY Skin Health Company". VICHY is located in the Ovigne volcanic region in central France. The underground layer of this area has many cracks caused by crust changes in the first and third centuries. This area has also experienced a volcanic period, and the groundwater strata occurred during this period. The reason for the formation of VICHY hot spring water is that the cracks penetrate into the strata through rainwater. Due to gravity, it penetrates different strata to reach the impermeable layer, accumulates into puddles, and then spews out of the surface of the strata through changes in the strata. This process takes a long time to accumulate, constantly absorbing minerals from the flowing strata, forming active hot springs and gushing out of the ground. All VICHY products have been tested in dermatology and are developed and designed for each skin type. VICHY believes that every woman will have incomplete skin needs due to different time, location, physiology and psychological state. These complete series combine Ideal effective ingredients and safety guarantees. Since its establishment, VICHY has used pure and active VICHY hot spring water as the raw material, coupled with strict biochemical technology and safety and efficacy guarantees, and strives to protect the health of consumers' skin. Enhance skin resistance, delay skin aging, increase skin's regulation of the surrounding environment, and establish healthy and beautiful skin, is the unchanging intention and mission of VICHY since its founding.

AmorePacific Trading Co., Ltd.

Laneige is one of the brands under the Korean cosmetics group AmorePacific . Lanzhi has always focused on studying deep moisturizing solutions for the skin to make the skin brighter, healthier and more shining. With the ever-changing technology over the past 26 years, it has been discovered that hydrating is the key to skin care. Therefore, Lanzhi has developed professional products that can not only strengthen the skin's own moisturizing ability and double the skin care effects, but also make the skin shine naturally and naturally. Lanzhi is never afraid and strives for innovation. She not only gives inspiration to Asian women, but also interprets unique beauty to women all over the world, allowing women to welcome every beautiful day with their more dazzling beauty with confidence. The fusion of moisture and light creates beauty, rejuvenates the natural and natural skin, shining with the unique beauty and vitality of women. This is what Lanzhi pursues "natural beauty, shines brightly". Lanzhi shares diversity and believes that everyone should shine with inner light and their unique freedom. Lanzhi has been closely watching the real needs of customers to restore their original glory. Lanzhi's busyness comes not only from a healthy and balanced complexion. It also advocates a healthy and balanced lifestyle. No matter how busy your daily life is, or what kind of skin life brings to you. FEEL the GLOW, LANEIGE does not chase light, it creates its own light. Lanzhi not only specializes in exploring the inside of the skin, but also focuses on skin moisturizing while closely following the 24/7 lifestyle inside and outside the skin to gain deeper insight. Therefore, Lanzhi can provide innovative solutions designed to solve any type of problem. Through careful observation of skin from the inside out, keenly capture customer needs and research beyond imagination Lanzhi not only makes the skin look charming, but also makes your confidence illuminate your life.

Neutrogena is a skin care brand of Kenvue, a health care product company. It has a professional full range of skin care products such as fine whiteness, light sun protection, deep cleanliness, water-energy, and time-rejuvenation. Neutrogena is a skin care recommendation, which consumers trust more and can bring health and beauty improvement to the skin. Headquartered in Neutrogena, Los Angeles, California, its founder Emanuel Stolaroff opened a small professional cosmetics company, Natone in 1930. In the early days, Natone only provided products to beauty salons that professional film studios cooperated with. Since 1940, it began mass production and distribution in general sales channels. In 1954, Stolaroff discovered a unique transparent soap invented by Belgian chemist Edmond Fromont during a business trip to Europe. This piece of soap is essentially different from ordinary soap. It is very gentle and pure, and can easily wash the skin and will not leave any residual irritation of the skin. It is especially effective for acne, acne, and acne skin. Stolaroff named this facial soap Neutrogena and introduced it to the United States for sale. The name comes from the Latin words: neutralis and genus, meaning rebirth. The two words combined contain the meaning of creating natural effects. In the late 1950s, advertising for "Belgium's precious soap" began to appear frequently in magazines such as Vogue and New Yorker. The soap, which averaged $1, was well reviewed at the time. With the growth of sales performance and the favor of celebrities such as Audrey Hepburn, the brand image of "Neutrition" focusing on product development has become deeply rooted in people's hearts. In 1962, the "Neutrition" brand soap has become an image product of the company, and the company's official name has been changed from Natone to Neutrogena Corporation ("Neutrition" company). Stolaroff's son-in-law, Lloyd E Cotsen, served as president of Neutrogena in 1967. He began to integrate his knowledge about humans and culture into the company, and he injected higher medical expertise into this magic soap. With the joint efforts of dermatology experts hired by Cotsen, a new type of soap was born. Neutrogen has been married to dermatology since then and has remained there until now. Neutrogena later went public in 1973. In 1994, Johnson & Johnson included Neutrogena. While obtaining more multinational corporate resources, Neutrogena still retains its original brand style. In the 1970s, Neutrogena brand products included: hand cream, acne-made soap, body oil, body lotion and other products. Since then, the product line has expanded at a magical speed, and the product series has spanned 10 major categories such as skin care products, hair care products, men's products, and cosmetic products. In August 2004, Neutrogena officially entered the mainland Chinese market.

LG Household & Health Care Trading (Shanghai) Co., Ltd.

It is a natural skin care and makeup brand originated from South Korea and a world-renowned natural plant cosmetics brand. Makeup removal lotion/white mud nose mask patch/pore repair water and milk are its representative products. Founded in 2003, THEFACESHOP has achieved outstanding achievements in both South Korea and overseas, while also consolidating the brand’s position in the global cosmetics industry. As a skin care brand in Korea that advocates naturalism, THEFACESHOP adheres to the brand essence of "developing high-quality skin care cosmetics with ingredients derived from nature". With the energy of nature as the brand belief, it has established the Korean/naturalist/skin care cosmetics brand THEFACESHOP Feishi Shop. THEFACESHOP is loyal to naturalism and insists on replacing numerous chemical skin care ingredients with gentle and healthy natural plants. Make skin care a comfortable enjoyment close to nature. Realize beauty in nature and let beauty bloom in nature. The beautiful face in THEFACESHOP's new logo expresses the Feishi Shop, which will help you realize your will to beauty in nature with your vitality.

Estée Lauder (Shanghai) Trading Co., Ltd.

The birth of the Aqua Blue Mystery brand began with an accident encountered by Dr. Max Heber in the laboratory, which aroused his exploration of repairing his face. During the day, he is still a space physicist, and when night falls, he becomes a dream-seeker. With the desire to crack the energy of repair, he turned his eyes to the ocean of his beloved. After 12 years and 6,000 tests, the doctor finally gained a lifelong epiphany, fermenting and extracting the soul ingredients and secret recipes of the Miracle brand of the Miracle brand from deep-sea algae and other pure ingredients - the magical active essence Miracle Broth™, finally rejuvenating his skin. The brand's long-standing fermentation process takes three to four months, supplemented by the use of light and sound energy to sublimate the active energy of deep-sea giant algae, vitamins, minerals and other various components, and burst out the repair power beyond the raw materials themselves. .

AmorePacific Trading Co., Ltd.

ETUDE HOUSE was founded in 1985. It aims to let every woman play the magical princess fantasy through sweet and romantic girlish feelings and the kindness and sincerity of her best friend. In my heart, I transform all the girls in the world into moving and confident princesses, realize my fantasy of all the beautiful things, and play with the beautiful space - ETUDE HOUSE sweetly born. After achieving success in South Korea, ETUDE HOUSE's pink romantic space has successively entered all over the world. Currently, ETUDE HOUSE has about 600 specialty stores in South Korea. There are about 200 specialty stores in 15 countries around the world, such as Singapore and Japan. As of now, China has entered seven cities: Beijing, Shanghai, Guangzhou, Chengdu, Tianjin, Nanjing and Hangzhou. The official Chinese name "Yiti's House" has caused a pink princess storm everywhere. As a well-known Korean makeup brand, Itti's House is committed to spreading interesting makeup game culture. House of Eti offers high-quality products to allow girls who are excited about their first makeup to enjoy a more relaxed and enjoyable makeup experience. Consumers can find their own products from colorful colors and cute designs and discover their beautiful selves.

Beijing Aiboxin Cosmetics Trading Co., Ltd.

MISSHA is a brand under ABLE C&C Co., Ltd., one of the three major cosmetics groups in South Korea. MiSSHA advocates providing cosmetics for life at reasonable prices. It has more than 500 diverse types, including skin care, makeup, special functional cosmetics and tools. product. Mishang cosmetics mainly include Mishang Makeup Premium, Mishang BB Cream, Mishang Mascara, Mishang Eyeshadow, Mishang Facial Mask, Mishang Concealer, etc. Its products have always been highly sought after by Korean women, and are also loved and supported by Korean women. In 2007, Mishang received technical formula support from the UK Coff's Chemical Pin Products Co., Ltd. In 2009, Mystery opened 366 stores in South Korea and has 7.2 million members support. Not only that, its overseas market has also expanded rapidly. It has opened 400 stores overseas, involving 16 countries and regions including mainland China, the United States, Australia, Hong Kong, Thailand, Taiwan, Singapore, Japan, and Macau, becoming South Korea. Brands with more cosmetic brands in overseas stores. The mystery begins with the needs of customers, and is committed to producing products that focus on functions and effects. It accepts customers' preferences and chooses to listen to customers' skin problems sincerely and provides solutions that match them. Mystery is based on customer needs and data, thinking about good formulas and solutions. Mishang actively seeks raw materials to effectively improve skin care effects, conducts inspections on products, finds ways to convey product effects, and enables skin to achieve good results after use. The beauty standard of Mystic is to remove excess substances and focus on producing products with good efficacy and simple ingredients. Now it has grown into a global brand that has gone out of Korea, gone to the world, and met the beauty needs of customers around the world. South Korea ABLE C&C Co., Ltd. officially established a wholly-owned subsidiary in Beijing in March 2006 - Beijing Aiboxin Cosmetics Trading Co., Ltd. Beijing Aiboxin Cosmetics Trading Co., Ltd. adheres to the development philosophy of South Korea's ABLE C&C Co., Ltd., and devotes itself to the development of the Chinese market to meet the needs of Chinese consumers and provide high-quality brand services to Chinese consumers.

AmorePacific Trading Co., Ltd.

Innisfree is a naturalistic cosmetic product developed by the Korean cosmetics group AmorePacific Group. It is a combination of high technology and nature. The launch of this brand is based on a survey of urban women in the late 1990s, finding the characteristics of the future cosmetics that urban women yearn for: natural, healthy, simple, and fashionable. Innisfree has always adhered to these concepts, constantly improving the brand, and pursuing the integration of nature and skin. All Innisfree products are herbal nanomineral water and essence extracted from precious organically cultivated plants. They target various skin problems and solve various skin troubles with the natural vitality of self-purification, and restore the health and pleasure of the body and mind. Mood makes the skin more energetic.

Shiseido (China) Investment Co., Ltd.

SHISEIDO is a famous Japanese cosmetics brand. The name comes from the Chinese "The Book of Changes" "The ultimate Kunyuan, all things are born". The meaning of SHISEIDO (Shiseido) is to nurture new life and create new value. "The ultimate Kunyuan, all things are born" means "praise the virtues of the earth. She nurtures new life and creates new value." This name is a reflection of Shiseido's image, which is to embrace the aesthetics and consciousness of the East. A pioneer in combining Western technology and business practices. Combine advanced technology with traditional concepts and use Western culture to interpret implicit oriental culture. Shiseido was established in 1872 and currently operates in more than 120 countries and regions around the world. In 1981, Shiseido entered the Chinese market. After more than 40 years in China, Shiseido China has become a beauty company integrating R&D, production, sales and service. Shiseido operates more than 20 brands (including cross-border e-commerce) in China, including SHISEIDO Shiseido, Skin Key, Ginza, Nas, Yiliser, Infusa, Anresha, Anji Xinyu, Zui Elephant, Jiyan Zhiguang and other brands that are well-known overseas, as well as Opera and Youlai, which are specially designed for Chinese women, cover skin care, makeup, beauty instruments and perfumes. In 2017, Shiseido China became the group's largest overseas market. In order to further tap the development potential, Shiseido established the China Business Innovation Investment Office in 2019, committed to exploring strategic paths to deeply participate in local innovation and promoting the Chinese market to continue to lead global growth.

Estée Lauder (Shanghai) Trading Co., Ltd.

Origins, also known as the "Pinmu Declaration" in Hong Kong and Taiwan, is a brand founded by the Estee Lauder Group in 1990. It is a plant-based skin care, makeup, and aromatherapy product line, integrating proven plant ingredients and modern cutting-edge scientific attainments to promote overall perfect results. The brand takes the concept of "natural as the basis, science as the proof", uses natural plant ingredients and natural plant essential oils to create efficient and natural skin care methods to provide consumers with truly efficient and safe high-quality products. At the same time, Origins has long promised to protect the earth, protect the resources on the earth and all species living on the earth, and has consistently practiced environmental protection actions, environmental protection packaging, and environmental protection policies. Origins Yuemuzhiyuan (Pinmu Manifesto) is a natural skin care and makeup brand under the Estee Lauder Group with the concept of "natural as the basis, science as the proof", and is a global pioneer in high-efficiency plant skin care. Founded by William Lauder, grandson of Mrs. Estee Lauder, founder of Estee Lauder Group and chairman of the board of directors of Estee Lauder Group. Origins adopts natural extraction, no animal experiments and as environmentally friendly as possible, so that the purity of the product will be presented to consumers in a natural way.

Estée Lauder (Shanghai) Trading Co., Ltd.

Clinique was founded in New York, USA in 1968 and is now affiliated to the Estee Lauder Group in the United States. Its basic skin care three-step process is world-renowned. Its chief dermatologist is Dr. Norman Orentreich. Clinique, a high-end professional skin care and makeup brand created by world-renowned skin doctors, also has a high-end men's skin care series. Dedicated to challenging the ultimate product efficacy in the field of dermatology. Each product has passed 7200 allergicity tests, is free of fragrance, is effective and extremely gentle to the skin. Clinique implements an open-shelf service method in its counter. Through carefully designed and two-way communication product display space, it displays skin care and cosmetics in front of customers, allowing consumers to try it out with pleasure and freedom, understand and love it. Every Clinique product.