Ole's boutique supermarket is a high-end supermarket brand under CR Vanguard Retail Group. It was founded in Shenzhen in 2004 by CR Vanguard. It is the main business model among many brand formats under CR Vanguard. While adhering to the core concept of "conducting lifestyle", Ole's emphasis on the "different" shopping experience and upgrades the sensory experience and service concept of customers' shopping, giving customers a fresh and bright feeling, and moving. The design uses more scientific layout planning to achieve the transition of categories, and also provides a new interpretation of category centers such as organic health centers, nursing centers and wine cellars, which fully displays the characteristics of the products and extends the customer service space. Ole' advocates a natural and healthy quality life, leading a fashionable and high-end life trend, and delivers international splendid culture and customs between exploration and discovery with unique products and professional and considerate services. Find the inspiration for life, feel the joy brought by every detail in a fashionable and comfortable shopping environment, and experience a surprise shopping journey with novel module concepts and diverse life elements.