Loloka Brand Ranking
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Loloka

Loloka

Shijiazhuang Yijiaju Daily Necessities Co., Ltd.
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Brand Introduction

A well-known slipper brand, a new company that has a relatively complete product structure in the domestic slipper industry, advocates a new home life, and is committed to the branding of slippers.

Shijiazhuang Yijiaju Daily necessities Co., Ltd., founded in 2000, is a new company that advocates a new home life and focuses on the branding of slippers. The company takes "making shoes for the people of the world" as its strategic development goal. Under the guidance of the core concept of "Excellent products must win", it adopts Brazilian production technology, introduces Taiwan production equipment, and produces large-scale refined production. It is now the product structure of this industry. Companies with a high degree of modernization have formed a complete industrial chain from the production of slipper raw materials to the research and development, production and sales of slipper products. The Lulujia brand produces PVC, EVA, TPR, Latin combination and other slipper products, with marketing networks throughout the country and going to the world.

In 2012, the company based on the current domestic slipper market status and absorbed the essence of the multi-brand marketing strategy of Procter & Gamble and Germany Volkswagen. It also launched the "Yijiaju" slipper brand. It won market recognition as soon as it was launched. It was successfully held in July of the same year. The National Ordering Fair was a complete success. At this point, a great situation in which the "Yijiaju" slippers and "Lulujia" slippers have not interfered with each other, and have won the future together!


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