On September 9, 2003, Yiyang Flavored King Betel Nut Co., Ltd. was established and was officially renamed Hunan Flavored King Group Co., Ltd. (hereinafter referred to as Hunan Flavored King Group). The group is headquartered in Changchun Economic Development Zone, Yiyang. As a large domestic betel nut manufacturing enterprise, it has now completed 9 production bases, distributed in Hunan and Hainan provinces, covering a total area of ​​more than 1,000 mu, and currently has nearly 30,000 employees.

Hunan Flavor King Group has always adhered to the development concept of "creating value and repaying society". The industrial chain provides hundreds of thousands of jobs to serve millions of betel nut farmers to get rid of poverty, increase their income and become rich. Hunan Flavor King Group has always adhered to the dual-brand strategy. In order to allow consumers to experience higher quality and better taste betel nuts, it has formed the "flavor king" and "weiying the world" series of green fruits betel nuts and "here to the world" series of green fruits The product matrix of refined betel nuts is highly recognized by consumers, and its products are sold well in more than 30 provinces and cities across the country.

Hunan Taste King Group is based on the new development stage, implements the new development concept, and guides the construction of a new pattern of development in the betel nut industry. Looking to the future, the company focuses on scientific research and optimization of products, focusing on ensuring people's health, and providing consumers with healthy and high-quality products. Under the guidance of the core socialist values ​​and the philosophy of "being honest, accumulating goodness, and altruism", the group adheres to the core values ​​of "keeping the right path, accumulating goodness, and altruism", in order to strengthen and expand the national brand, help rural revitalization, based on high-quality industrial development, and become a respected happiness by the world. Work hard for the enterprise.