Hunan Hechang Industrial Group Co., Ltd. was founded in 2012 and is headquartered in Jiuhua National Economic and Technological Development Zone, Xiangtan City, Hunan Province. It is a large-scale food deep processing high-tech enterprise integrating the research and development, production and sales of betel nut products. The Group has been committed to the research, development, production and sales of chewy foods made of betel nut as raw materials, to meet consumers' experience of healthy and pleasant chewy foods, and to strive to become a pioneer and practitioner of the industry.

The brand concept of "tickling mouth" comes from the word "tickling mouth" in Hunan local dialect. When the new brand was born in 2014, when the staff visited and investigated the market, they found that almost all consumers had a subconscious habit when choosing betel nut: to open a pack of betel nuts, first choose a moderate size and slender fruit shape. , betel nut with high appearance, therefore, extracts brand demands from consumers' taste needs and combines appearance economy with betel nut in the industry.

Looking back at history, Hechang people have embarked on a path of development that overcomes obstacles with courage and responsibility, walking together and watching for their whole lives. Standing at a new historical starting point, Hechang Group will work hard with great confidence and a hundredfold effort to promote the development of all undertakings of the company, treat every customer and consumer sincerely, and establish an excellent corporate image. The company will continue to climb the peak of innovation and service, and continue to provide consumers with high-quality products and perfect services.