KANGNAI
KANGNAI
Founded in 1980, Connell Group is the vanguard of China's leather shoe industry and a benchmark for high-end leather shoe manufacturing in China. The company's headquarters is located in the Kangnai Industrial Park, the "China Shoe Capital" in Wenzhou. It has world-class shoemaking equipment and advanced production technology. It produces and sells mid-to-high-end and high-end leather shoes annually and sells 10 million pairs. The group currently has more than 20,000 employees.
The company is currently the director unit of the technical committee of the National Shoe Making and Standard Committee of Leather Shoes Tourism Shoes; serves as the part-time vice president unit of the China Light Industry Federation, the vice chairman unit of the China Leather Association, and the lifelong honorary president unit of the Wenzhou Shoe and Leather Industry Association; National high-tech enterprises and Zhejiang manufacturing brand enterprises certification; passed the quality, environment and occupational health and safety management system certification; won 500 national quality awards, provincial government quality awards, mayor quality awards, Wenzhou leading enterprises and Lucheng District meritorious enterprises, etc. Multiple honors.
Digital transformation, omni-channel connection and immersive consumption scenarios are the core of Cornell's marketing strategy. Cornell's digital all-domain marketing realizes the operation management of the entire life cycle of the product and the digital full-scene reaching customers, effectively increasing private domain traffic operations; Guided by the digital R&D strategy, Connell has built a large database with more than 2 million foot-shaped data, connecting consumer customer needs with cutting-edge R&D development; digital customization has opened up large-scale customization in the shoemaking industry ;Konai Intelligent Manufacturing uses digital technology to connect the sharing and traceability of multiple links such as R&D, technology, planning, procurement and manufacturing, achieving seamless connection from orders, supply chains, R&D to manufacturing links.
"Using innovative technology to provide the ultimate comfortable experience for mankind" is the company's mission, and "building the world's first comfortable shoe brand company" is our strategic goal. Connai will always adhere to the concept of "national comfortable and good shoes", constantly innovate, and strive to provide customers with ultimate comfortable products and services.
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