Originated in 1970, under the US VF Company, it is committed to mid-to-high-end brand promotion, focusing on the production and sales of solid and durable capsules and equipment.

EASTPAK is an American luggage manufacturing brand, a professional closure and equipment brand. The first to combine the tough DuPont patented fabric Codura with a backpack, greatly improving its durability and value. In addition, it has also absorbed well-known trendy designers from many countries to launch joint series, constantly challenging various colors. And innovative patterns have captured countless teenagers.

It is a brand under VF, one of the largest clothing companies in the United States, as well as many famous brands (such as THE NORTH FACE, Vans, LEE, NAUTICA, and JanSport).

Nowadays, Europe has become the most popular region for EASTPAK; in North America, Japan and South Korea, EASTPAK has also become the choice of travelers, sports enthusiasts and fashionists. In recent years, EASTPAK has sponsored a large number of Korean TV series to make the EASTPAK used by some celebrities have become extremely high Popularity.

The official price of EASTPAK classic backpack is between 50-100 euros. VF company mainly promotes JanSport as a mid-to-low-end backpack brand, while EASTPAK is positioned at the mid-to-high-end.

Shanghai Yunjin Brand Management Co., Ltd. was founded on July 2, 2014 in Shanghai (in the Pilot Free Trade Zone). The company mainly serves as an agent for the operation and management of internationally renowned luggage, shoes, hats, clothing and clothing brands in China. It aims to provide high-quality management, maintenance, upgrade, promotion and other services to the brand companies and retailers they represent to promote the brand in Good development of the Chinese market.
At present, the company has established a long-term strategic partnership with VF, a largest clothing group in the United States. Starting from August 1, 2014, VF Company officially authorized Shanghai Yunjin Brand Management Company to be the general agent of Eastpak China, professionally representing the operation and promotion of the EASTPAK brand in China.

In addition, through close cooperation with domestic well-known e-commerce platforms such as Tmall, JD.com, Vipshop, Charming Hui, Zuoxue.com, Yangmatou, Shanghai Yixuan Information Technology Co., Ltd., Shanghai Yunjin Brand Management Co., Ltd. has established extensive sales and service network maintains a monthly performance growth of more than 300%, winning the recognition and trust of brand and platform merchants.