"TaTa" bubble gum is a brand product of the Wrigley family after Wrigley acquired some of the products of Jiakou Company, a subsidiary of the Spanish Yagulimin Candy Group in 2004.

In 1989, the "big" bubble gum was released in China. In 1999, "Big Superman" was born, bringing super soft bubble gum. The assorted bubble gum launched by "Dada" in the second half of 2004 can blow out up to seven colors. In September 2006, "Dada" launched a new "Fantasy 2 Flavors" with a mixed flavor.

Wrigley produces and sells a wide variety of products such as chewing gum, mint, hard candy, fudge, lollipop, etc. around the world. With its world-renowned gums such as Extra, Orbit, Doublemint and 5, as well as candies such as Skittles, Starburst, Altoids and Life Savers, Wrigley Create simple happiness for people every day and bring wonderful life.

The history of Wrigley products sold in China can be traced back to the 1930s, when Wrigley products imported from the United States and Australia were already visible in the Chinese market. In 1989, Wrigley Chewing Gum Co., Ltd. was established in Guangzhou (renamed Wrigley Candy (China) Co., Ltd. in 2005). Today, Wrigley China is China's largest candy company and a chewing gum manufacturer. It has 3 factories, 1 Asia-Pacific R&D center, 36 branches and more than 8,000 colleagues (including contract workers) in China.

Currently, Wrigley China's brand portfolio includes "Green Arrow" chewing gum and mint candy, "Yida" sugar-free chewing gum, "5" sugar-free chewing gum, "Yellow Arrow" chewing gum, "White Arrow" chewing gum, "Jinlang" chewing gum, "Big" bubble gum, "Zhenzhibang" lollipop, "Sugus" gummy and "Skittles" candy, etc.

On October 6, 2008, Mars announced the acquisition of Wrigley for US$23 billion. Mars is the world's largest food manufacturer with many world-wide brands. Among these brands, brands worth more than one billion US dollars include Dove, Mars, M&M'S, Snickers, UNCLE BEN'S, Aobai, Bolu, Royal, Weiga and Tefu.