Bogner Brand Ranking
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BOGNER

BOGNER

Bogner Fashion (Shanghai) Co., Ltd.
If you want to improve the ranking of your company brand or wish to avoid appearing here, please contact trading@bossgoo.com.
Brand Introduction

Luxury sports fashion brand BOGNER, founded in 1932 by Willy Bogner Sr. and his wife Maria Bogner. It originated from Olympic skiing and is headquartered in Munich, Germany. , mainly engaged in clothing products represented by high-performance ski clothing.

BOGNER represents a unique look, both on ramps and in the city. The BOGNER brand combines "ready-to-wear" and "sports", while FIRE+ICE focuses on "high-performance clothing" and "functional sportswear".

Sports Series

In each new collection, BOGNER combines sporty style with fashion and functionality. In winter, this formula is reflected in ski suits and works just as well on ramps as after skiing. In the summer, everything is related to professional golf outfits and laid-back looks, which have attracted attention from sports fields around the world.

FIRE+ICE series

The FIRE+ICE brand is adapted from Willy Bogner's legendary 80s ski movie "Ice and Fire", created in 1989, and is a fashionable counterpart to a young and active lifestyle. For more than 30 years, high performance and technical style have been the core of the FIRE+ICE series. These styles are suitable for freestyle cycling in winter and summer hiking, running or cycling. In summer, FIRE+ICE beach style perfects the beach and surfers look.

Capsule Series

The Frozen Riviera capsule series was born on the 90th anniversary of BOGNER and was inspired by its founder Maria Bogner. BOGNER not only loves Riviera, but also provides Riviera’s leading fashion logo for winter clothing. The costumes harmonize rich blue with off-white, and the abstract printed patterns reminiscent of waves and slopes, emphasizing the connection between the Mediterranean and the Alps.

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