Oumeng Education was formerly known as Beleduc, Crafts (Ningbo) Co., Ltd., and was jointly established in 2014 by Beleduc, Heutink International, and Hape Holdings Group in the Netherlands. From providing educational and entertaining puzzle game products to kindergartens, early care institutions and families at the beginning, it has gradually grown into an international brand supplier focusing on providing one-stop overall early childhood education solutions and services for kindergartens around the world.

Currently, it owns European preschool education brands such as Germany beleduc, Top-Trike, Netherlands Educo, Nienhuis Montessori and other European preschool education brands. With the vision of bringing high-quality teaching toys to children in kindergartens and early education institutions, Oumeng Education has always focused on the quality of the product itself and strictly selected its brands, from the product concept, quality and educational significance of each model Start by ensuring the combination of fun and learning of the product.