ARIEL
ARIEL
Bilang is a well-known washing brand under Procter & Gamble, a global leading daily chemical company, and is deeply loved by consumers. Bilang Laundry Detergent was launched in Germany in 1967 and is a well-known enzyme-added laundry detergent. Today, Bilang laundry detergent has been introduced to more than 160 countries and regions. Since entering China in 1993, Bilang has been constantly innovating cleanliness technology, striving to bring Chinese consumers a clean and good washing experience that is as clean as new.
The blue waves in China
In 1993, Procter & Gamble introduced Bilang to China. In 1996, the second generation of Bilang was launched, the high-tech Bilang bleaching detergent was launched in 1999, the low-foam washing detergent was launched for drum washing machines in 2002, and in 2003, Bilang launched strong detergent containing blue and green. The particle's Xinbilang washing powder has been loved by Chinese consumers since its excellent washing performance. In 2010, Bilang launched its new laundry detergent, which is where Bilang entered the Chinese market to launch laundry detergent as a detergent category.
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