Yidege
Yidege
In 1865 AD, Mr. Xie Songdai invented ink in Liulichang, Beijing, and Yidege was born. As a century-old brand, Yidege has experienced the late Qing Dynasty, the Republic of China and the New China period. In terms of system, from personal workshops to public-owned enterprises to current joint-stock companies, Yidege has adapted and developed through changes . This is not only the development history of Yidege, but also the evolution history of the ink industry. Yidege Po’s ink products rely on conscience to serve famous calligraphy and painting artists, calligraphy and painting enthusiasts and students. Contributing to the traditional cultural undertakings, Yidege has now become one of the important well-known brands in the cultural industry.
Honors and praise belong only to the past, and the main theme of the enterprise is innovation and development. In recent years, with the rapid development of the social economy and the transformation of economic forms, Yidege, as a traditional cultural brand, needs to inject new vitality and rejuvenate new vitality. . Yidege adapted to the reform of the national economic system. In 2000, it was transformed from a public-owned enterprise to a joint-stock company and tried a new management and operation model. With the improvement of scale and modern production and the completion and production of R&D bases, Yidege series of products have been It forms a diversified product composition with ink as the leader, four treasures of the study, traditional ink paste, and ink blocks as expansion. The company continues to develop new products, which complement traditional classic products, and strives to meet the needs of different consumers, so that the traditional golden sign "Yidege" will bring new vitality to the inheritance of national traditions and the rejuvenation of culture. Contribute strength.
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