Senyu Holdings Group was founded in 1997 and is headquartered in Yiwu City, Zhejiang Province, a small commodity capital in the world. It is a rare and precious medicinal material, Dendrobium officinale, breeding and seedlings, tissue culture, cultivation, health food, beverages, wines, and biological products. The development of agricultural technology-based enterprises integrating R&D, production and sales, integrating R&D, production and sales, and operating in the entire industrial chain, has created an industrial system driven by the dual-wheel drive of "health + education". Its main brand "Senshan" is the leading brand of China's Tin Maple Dot. The company is the national Dendrobium officinale industry standard formulation unit, the National Forestry Administration Dendrobium officinale Engineering Technology Center, the chairman unit of the National Innovation Alliance for Dendrobium officinale industry, and the national key leading enterprise in agricultural industrialization , National key leading enterprises in forestry, national high-tech enterprises, national industry-university-research cooperation demonstration enterprises, and national contract-abiding and credit-oriented enterprises, and has won many awards such as "Zhejiang Province Consumer Trustworthy Unit" for four consecutive years. The group has provincial enterprise research institutes and provincial academician and expert workstations.

Technology leads the industry. Enterprises follow the attitude of "inheriting without sticking to the past, promoting the past without leaving the root", focus on the research, development and application of Dendrobium officinale, and insist on standing at the forefront of scientific and technological innovation, creating industry standards, and leading the development of the industry. It has a precious rare medicinal plant base in China and a national agricultural standardization demonstration zone project - Dendrobium officinale cultivation standardization demonstration zone. It undertakes 127 scientific research projects, including 9 major national scientific research projects, and has attracted more than 200 academicians to visit Senyu. Inspection and guidance, spread the scriptures and treasures. Established long-term cooperative relationships with many domestic and foreign scientific research institutes, and has obtained 13 authorized invention patents, formulated 1 national standard, 35 enterprise standards, published 4 popular science books, and won the "National Second Prize for Science and Technology Progress" successively. The first prize of "Zhejiang Province Science and Technology Forestry Promotion", "Zhejiang Province Science and Technology Forest Progress Award", and the first prize of Liang Xi Forestry Science and Technology. In January 2018, the key special project of the "Research on Modernization of Traditional Chinese Medicine" of the national "13th Five-Year Plan" key R&D plan led by Senyu Group was officially launched.

Craftsmanship lays the foundation for quality. Senyu Group has 10,000 mu of Dendrobium officinale original ecological cultivation base nationwide. Senshan Guocao No. 1 Park located in Yiwu City Buddhist Hall has passed domestic and EU organic dual certification and GAP certification for 11 consecutive years. It is a national Dendrobium officinale standardized planting base , ecological origin protection products. The group has developed six major dosage-form health products including Senshan Iron Pie Fengdou Powder, capsules, Baozhen Tablets, Extracts, oral liquids, and beverages, and also includes daily chemicals and alcohol, which are mainly made of Senshan Iron Die Fengdou Powder.

The quality of Senshan brand Dendrobium officinale product has reached 100% in self-inspection, inspection and random inspection. The planting base has achieved traceability of agricultural products and ensured product quality from the source. The company always adheres to the spirit of the brand. Every "Senshan" product has gone through 25 processes, 5 key quality control points, and 51 professional quality technical support to ensure that every variety and every process is craftsmanship.

Brand, create height. Senyu Group has been awarded the trustworthy unit of Zhejiang Province, the provincial key agricultural leading enterprise of Zhejiang Province, and the agricultural technology-based enterprise of Zhejiang Province. It has been awarded many honors such as bank AAA credit credit unit for many years.

Industry, revitalize rural areas. Senyu Group is a typical leading enterprise in the integration of agricultural industries. It has taken the lead in establishing the Jinhua Dendrobium officinale Industry Association, the National Innovation Alliance for Dendrobium officinale Industry, and the National Science and Technology Commissioner Entrepreneurship Chain. The several scientific research projects undertaken directly provide technical support to more than 70 enterprises in 15 provinces and regions including Zhejiang, Yunnan, Guizhou, etc., achieving technological innovation and leading the Dendrobium officinale industry, making the Dendrobium officinale industry develop into a level 10 billion in just over a decade. The big industry has made great contributions to the development of forest economy and serving the big health industry.