
Ginseng King

Ginseng King
Shanghai Shangyao Shenxiang Health Pharmaceutical Co., Ltd. (hereinafter referred to as Shangyao Shenxiang Health) is a brand company specializing in health and wellness products under Shanghai Pharmaceutical Group Co., Ltd. (listed code, A shares: 601607, H shares: 02607). , mainly deals in precious tonics and deep-processed products such as wild ginseng, Cordyceps sinensis, maple dots, American ginseng, bird's nest.
As the chairman of the ginseng and antler professional committee of the Shanghai Traditional Chinese Medicine Industry Association, Shangyao Shenxiang Health leads the formulation of Shanghai's statutory standard guidelines for wild ginseng and Fengdu and its product specifications and grade standards, and participates in the formulation of the national "Wild ginseng identification and grade quality" 》 and other standards.
For decades, Shangyao Shenxiang Health has focused on the health industry. It has always regarded quality as life and strictly controlled quality. Through the construction of raw material bases and processing bases, the quality of products is controlled throughout the process from raw materials to finished products. Over the years, Shangyao Shenxiang Health has successively established the Liaoning Wild Mountain Ginseng Base and Yunnan Imitation Wild Purple Dendrobium Base to ensure the source of raw materials and the stability of quality; Shangyao Shenxiang Health has invested and built a modern Chinese herbal medicine processing base in the Shanghai Xinzhuang Industrial Park. , and passed the new GMP certification, with ultraviolet spectrophotometer, high performance liquid chromatometer, gas chromatometer, metal detector, X-ray foreign object detector and other equipment, screening and high-tech screening and identification of product raw materials while conducting The content and safety indicators are fully tested, and the production is strictly in accordance with GMP standards to ensure the quality of finished products.
Shangyao Shenxiang Health has a widely covered terminal marketing network across the country, especially in East China. In addition to traditional medical channels and opening direct stores in advantageous areas, Shangyao Shenxiang Health has always focused on the development of department stores and large supermarkets. Currently, it has more than 200 terminal counters and stores including Shanghai First Pharmaceutical Store, Cai Tongdetang, Yakan, and Shanghai Oriental Shopping Mall.
In recent years, Shangyao Shenxiang Health has actively expanded the field of e-commerce and kept pace with the times with an open mind. Currently, flagship stores are opened on major e-commerce websites or product sales are carried out. At the same time, we actively expand the TV shopping channels. At present, products are directly sold on the TV shopping channels, allowing traditional tonics to take the express train of new channels.
Shangyao Shenxiang Health has always attached importance to brand building and focused on the dissemination and education of traditional Chinese medicine health care knowledge. The new generation of Shenxiang people have made "focus on improving people's healthy quality of life" mission, and are determined to "become a health and wellness consultant trusted and respected by the people". They will continue to guide the theory of traditional Chinese medicine and build Shenxiang Health into the first in China. An excellent brand enterprise for traditional Chinese medicine and health products!
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