Schwarzkopf
Schwarzkopf
Schwarzkop, known for "your salon hairdressing expert". Schwarzkopf has a host of legendary products, including Schauma, Drei Wetter Taft and Brillance. The well-known Schwarzkopf's "Black Head" logo not only covers every product, but also appears in TV commercials with great attention. With the success and widely acclaimed brand, the brand slogan of "Schwarcco, your salon hair salon expert" has been widely praised. Today, Schwarzkopf has been loved and sought after by beauty lovers in more than 50 countries around the world.
Schwarzkopf and Henkel are large-scale beauty products companies in the industry, with customers covering 125 countries around the world. The market value in 2004 was 2.477 billion euros. The company has many products that are loved by customers around the world, covering hair dyeing, hair care, styling, cosmetics, skin care, oral hygiene and refreshing agents. The company is affiliated to Henkel's personal care business, and is one of the three strategic businesses of Henkel Group, as well as home care and adhesive technology.
The company's history began with Fritz Henkel, a 28-year-old businessman who loves science. On September 26, 1876, he and two partners established a company in Aachen called Henkel & Cie, and began selling his products - general-purpose detergents based on silicates. Over the past 130 years, this German family of entrepreneurs and thousands of employees built Henkel into a multinational company with business all over the world.
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