Based on the sensitive intuition of Pino Rabolini, the heir of the goldsmith family, Pomellato, a representative brand of extraordinary creativity and outstanding colors, was born in Milan in 1967. As a pioneer in introducing the concept of "prêt-à-porter" into the jewelry field, Rabolini initially gave the brand a strong personality and a trend-responsive fashion style. This not only ensures the brand's future prosperity, but also provides the necessary conditions for it to quickly stop in Italy and even the international jewelry market.

POMELLATO style

By combining various colorful gems, special cutting methods with the flawless creative essence of the handicraft master in a meticulous way, the brand demonstrates a unique original spirit and a sharp leading attitude, gradually growing into a classic modern that breaks through the old rules Beauty logo.

Today

Pomellato chose colorful gems outside the category of classic jewelry to create jewelry, and is regarded as the pioneer of New Precious; Pomellato is also the guardian of Milan's profound goldsmith tradition, using only responsible gold to create handmade products, and is committed to The sustainable development of the ecosystem and the continuous investment in the traceability of colored gemstones and diamonds. Meanwhile, the brand collaborates with a Goldsmith Academy in Milan to carry out the Pomellato Virtuosi project dedicated to protecting excellent craftsmanship. Today, the Pomellato Group is an international jewelry brand affiliated to the Kering Group.

CAMPAIGNS

For many years, Pomellato has refused to stick to the rules and demonstrates his own traits through his advertising image: independence, power, inclusiveness, and regards women and their personality as the core. Historically, Pomellato is also a trend pioneer in this field, including Helmut Newton, Gian Paolo Barbieri, Michel Comte, Paolo Roversi, Javier Vallhonrat, Sølve Sundsbø, Jean-Baptiste Mondino, Mert & Marcus, Peter Lindbergh, Cass Bird, Gian Paolo Photographers such as Sgura took photos of the promotional film for him.

POMELLATO FOR WOMEN

Women have been the focus of Pomellato's attention since 1967. #PomellatoForWomen (Pomellato Supports Women) is a 360° communication platform launched on the 2017 brand 50th anniversary to promote women’s empowerment and convey a message of inclusion and diversity. It not only involves issues such as equality and female leadership, but also promotes more authentic aesthetic concepts. From Jane Fonda to Cate Blanchett to Chiara Ferragni, many women with distinct personalities speak out for #PomellatoForWomen, and inspiring attitudes, women from different backgrounds, generations and nationalities participated.