OH BABY is a wholly owned sub-brand of HOUSE OF ROSE, focusing on creating baby-like skin.

30 years ago, the founder suddenly had an inspiration after seeing the baby's smooth and tender butt, and wanted to develop a product that can turn the skin into a smooth and delicate one like a newborn baby. At first, I wanted to launch a bathing agent based on the baby bathing scene, but because I was pursuing safety, I was determined to balance the feeling of use and the previous balance of raw materials, and later I changed my thinking and planned to develop a skin-friendly and not irritating. But the scrub used all over the body finally came to an instant shock in 1989, in a simple experiment, everyone was shocked when the scrub was rinsed off. The smooth and delicate ideal skin appeared in front of everyone, making people feel I couldn't help but exclaim "OH BABY". Afterwards, with the changes of the times, OH BABY scrub has been improved many times and has been loved by many people.