NOME is called "Nomi" in Chinese, and is composed of Swedish independent designers and cooperative designers, providing creative support to the brand. It mainly engages in clothing and home products, integrating R&D, design, supply and sales, creating a colorful and convenient and beautiful life for most people.

What is NOME

NOME is composed of two words "NO" & "ME", where NO means not following the mainstream, ME means self, conveying the value proposition of "saying goodbye to the past and exploring another new way of life".

Guangzhou Yonglu Technology Co., Ltd. is a company driven by design. By signing with independent Nordic designers, it creates works with design inspiration and practical functions, changes the daily lives of the public, and continuously finds the right manufacturers around the world. Optimize the overall supply chain, invest in highly automated and large-scale production, and provide people with good quality and high-priced goods.

A yearning for a unique life

The increasing economic pressure has made the entire society very anxious. Between the requirements of the outside world and its own unique needs, NOME calls on every social group to pay more attention to the realization of personal values, respect inner voices, and regain their yearning for a unique life.

The inspiration for the birth of NOME comes from this, the uncompromising of the status quo and the exploration of a new lifestyle. NOME hopes to change people's daily lives with warm products and make them better through excellent materials, beautiful designs, and reasonable prices.

Subversion and reconstruction

Reflection on modern standardized life is the spiritual core of NOME. When standardization makes life lose its vitality and tension, people need to subvert the shackles that have always been bound and rebuild their value propositions. Everyone has the right to decide the life they want.

NOME incorporates its concept into the brand, designs products that explore the needs of human nature, return to the essence of life, and permeate every unintentional detail in life. At the same time, NOME designers discover beauty in life and inject it into their works, and the products in turn bring new beauty to life. Such a cycle is sustainable, and the real relationship between NOME, design, exploration and life. Use warm design to explore the different beauty of life and explore a new life.

4 major design principles

Be persistent in consumers. Invest and create around important needs in people’s lives.

Always insist on innovation. Deepen connections with consumers in creative and novel ways and respond to potential needs with design.

Build emotional connections. Bring unique inspiration, touching people's hearts, building emotions, creating trust, and committed to exploring the value pursuit of a new life.

Extremely pragmatic and truth-seeking. No matter when and where, we will provide satisfactory products and services as always, bringing surprises to people's lives.