New Era Brand Ranking

New Era

New Balance (Shenzhen) Commercial Co., Ltd.

Industry： Fast fashion , jacket , t-shirt , Vest , hat , Baseball cap , Baseball cap , Beret , Men's T-shirts , Baseball uniform , Star anise hat , Sun hat , Golf hat , Summer cool hat , Men's sun hat , Sports hat , Visors

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New Era

New Balance (Shenzhen) Commercial Co., Ltd.

If you want to improve the ranking of your company brand or wish to avoid appearing here, please contact trading@bossgoo.com.

Brand Introduction

In 1920, Ehrhardt Koch borrowed $5,000 from his relatives and founded E. Koch Cap Co, a hat company named after him. At the same time, Joe Amerien resigned from Miller and joined as the first employee of the new company. The company's production location is located on the 3rd floor, 1830 Genesee Avenue, next to Bailey District, Buffalo, New York. The company had 14 employees in the early stage, including Ehrhardt's sister Rose.

Not long after, Ehrhardt's son Harold joined the company with Rose's son Wally Domras, who was still in high school. In 1922, the company was officially renamed New Era Cap Company. The 1920s was the golden period of NewEra's development, and the company produced a series of men's casual hats and uniform hats, but it still did not start to get involved in sports products. In 1932, baseball became a popular sport. Harold Koch believed that the time was ripe for entering the sports hat market, so he persuaded Ehrhardt to start designing NewEra's baseball cap.

In 1934, NewEra's professional baseball cap became the home and away hat for the Cleveland Indians. Since there was no authorization at the time, a large number of companies competed for the business of minor leagues, international leagues, university leagues, and local league teams every year, and the hat-making industry seemed to have returned to the era of commemorative hats.

Designated as a supplier of Major League Baseball's stadium caps in 1993 and working with Spike Lee to customize fashion headwear in 1996, NewEra is shaping a creative and collaborative future.

After decades of becoming the official MLB stadium, NewEra has set her sights on other major sports leagues in the United States. In 2012, NewEra became the official sideline hat of the NFL in American professional football, and in 2016, it became the official stadium hat of the NBA in American professional football. New Era has become a manufacturer and supplier of the sports industry that has the rights to on-field, sideline and on-field headwear in the three major leagues in the United States.

Related Keywords: New Era Fast fashion , New Era jacket , New Era t-shirt , New Era Vest , New Era hat , New Era Baseball cap , New Era Baseball cap , New Era Beret , New Era Men's T-shirts , New Era Baseball uniform , New Era Star anise hat , New Era Sun hat , New Era Golf hat , New Era Summer cool hat , New Era Men's sun hat , New Era Sports hat , New Era Visors