Malee Brand Ranking
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Malee

Malee

Mary Group Volkswagen Co., Ltd.
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Brand Introduction

February 2, 1978 was a special day, and Malee began its journey, with the original Malee engaged in the manufacturing and distribution of canned products. In the early days, Thailand had abundant agriculture, and Malee was committed to providing Thai consumers with seasonal fruits while increasing the global popularity of Thai fruits. The main product at that time was the Pine Dream series.

One of Malee's most important milestones was the company's listing on the Thai Stock Exchange (SET) on March 3, 1992. The company's listing provides unprecedented development and changes for the entire brand, improving the company's overall Yungong standard, but most importantly, Malee's reputation in Thailand and global consumers.

This year, Malee successfully transferred UHT (High Temperature Instant Processing Technology) from canned products to paper-packaged products. UHT technology can better preserve the freshness and deliciousness of fruits, and this technology undoubtedly brings people a new and convenient lifestyle and experience.

To provide customers with better food and beverages, Malee has established a new product category with its partners, which is ready-to-drink cherry. It can satisfy consumers' expectations for convenient life. At present, the total annual demand for such series in the Thai market reaches 10 billion baht.

As global consumers increasingly value health topics, consumers' consumption concepts have also begun to undergo tremendous changes. People seek products and various ways to improve their health, fresh, natural and non-additive foods and beverages become their pursuit goals. So, Malee Marie has once again launched a brand new product line with partners: Malee coco coconut water. This move not only broadens Malee's business space, but also meets Malee consumers' needs for health and health care trends.

In an effort to become a regional brand, build commercial alliances, and pave the way for marketing opportunities, Mary Malee successfully established a joint venture agreement with Philippine trading partner Monde Nishin to establish Monde Malee Beverage Company (MMBC), which manufactures and distributes in the Philippines Non-alcoholic beverages. This is also an important step for Malee to truly enter internationalization.

As the company's strategy and goals grow globally, Malee Sampran PLC was renamed as Malee Group PLC on April 28, 2016. Maine Group established a joint venture with Mega Life Science PLC to establish "Mega Malee Co., Ltd. and began to focus on the development of new business areas of natural healthy foods and beverages.

“Malee Application Technology Co., Ltd. (MAS)” aims to add value to the company’s current by-products. The company hopes to use these ideas to develop more and better products, increase profits while benefiting farmers and improving their overall quality of life.

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