More than 20 years ago, a forward-looking hair salon brand emerged, and it is Meitao, the "professional hair salon master". From the moment he entered the mass consumer, Meitao has always adhered to his original aspirations and ideas, focusing on achieving diverse and diverse trendy styles for every Chinese consumer. For more than 20 years, with its excellent product quality and market positioning, it has quickly occupied the dominant position in the hairdressing field.

In 1998, in this era of Moss, Meitao launched a basic styling series. This series of emergence not only shows the diversity of products, but also caters to the market to meet the personalized demands of more and more fashionable people. Because of this, since the day it was launched, Meitao has caused a sensation in the hair salon industry, and its products have attracted much attention from consumers and have become popular styling products. In the following period, Meitao continued to launch a variety of products that conform to the trend of hair salons. At the same time, it has always insisted on introducing international styling trends into the country. In 2004, Meitao combined styling with hair care to open up a complete styling market structure. .

In October 2007, German daily chemical giant Bairsdolph invested about 270 million euros to acquire 85% of the shares of Sibao Daily Chemical, a subsidiary of China's large-scale hair care company Sibao Group. Sibao Daily Chemical includes four major hair care brands: Shulei, Fengying, Shunshuang and Meitao.

In 2008, Meitao launched Elastin. These four styling series redefine styling products with new concepts. It was also during this year that the name Meitao Elasticity suddenly appeared on the annual award list of Fashion COSMO Beauty Festival. In the following year, it maintained a strong momentum and once again won the "Fashion COSMO Beauty Festival Annual Styling Product" award with absolute advantage.

In 2014, Meitao launched more and more fixed products. More diverse product coefficients such as elasticity, Rubik's Cube Wax, and powerful styling spray are launched. Whether it is weak, medium, and strength setting, or hair care needs such as shiny and moisturizing, it can meet consumers' personalized styling needs and moisturize their hair. The basic line products have been upgraded, and the full 2-in-1 styling solution with "strong styling + long-lasting maintenance" can easily create appropriate and versatile styling.

In 2019, Meitao became famous internationally twice, joining the Milan Fashion Week and the Cannes Film Festival to use popular elements to contract new trends in international trends. Meitao is committed to product innovation. The Meitao Men's Series is fully launched, which not only meets the styling needs of young consumers, but also further deepens Meitao's youthful strategy. While promoting sales conversion, it also makes the concept of "type people first" deeply rooted in people's hearts. .

In 2020, Meitao boldly broke the dimensional wall and brought the classic trend icon-PAC-MAN to build its celebrity products into Internet celebrity trendy products. Meitao Men's Series Finishing Spray - Vitality Can, which evolves Meitao's usual blue bottle into cool silver. The lightning elements in the main picture and the PAC-MAN game elements are interlaced, and a new image is about to emerge; the new product feather light elastic ——Xiaoqingxin, combining the concepts of "multi-effect integration" and "light-setting" to redefine elasticity. The girlish macaron blue fits PAC-MAN Japanese-style elements, and the screen is full of playfulness and agility; Meitao Imported series of no-wash sprays - Punkbottle, encountering PAC-MAN's cute little ghost friend Pinky, full of girlish heart, and pink and cute. Based on fashion, youth and trendy toys, Meitao collides with PAC-MAN to create a different spark, bringing out a new trend of "energetic equipment, pass the level until it is cool".