Luk Fook Jewellery Brand Ranking
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Luk Fook Jewellery

Luk Fook Jewellery

Luk Fook Jewellery (Guangzhou) Co., Ltd.
If you want to improve the ranking of your company brand or wish to avoid appearing here, please contact trading@bossgoo.com.
Brand Introduction

Luk Fu Group (International) Limited (“Company”) and its subsidiaries (collectively, “Group”) are founded by a group of jewelry specialists and are one of the major retailers in Hong Kong and the Mainland. The first Luk Fu Jewelry Store opened in North Point, Hong Kong in 1991 and has always adhered to the service tenet of "ingenuity, service-oriented, and customer-oriented". In May 1997, the Group was listed on the main board of the Stock Exchange of Hong Kong Limited (“Stock Exchange”) (stock code: 0590).

The Group is mainly engaged in the procurement, design, wholesale, trademark authorization and retail of various yellow platinum jewelry and jewelry products. It is currently in mainland China, Hong Kong, Macau, Malaysia, Cambodia, the Philippines, Laos, Thailand, the United States, Canada and There are about 3,380 retail outlets in 11 countries and regions in Australia. The group will continue to look for new business opportunities in the international market and actively expand into China and overseas markets to cooperate with the corporate vision of "Hong Kong Brand International Repertoire".

On January 12, 2024, the Group successfully acquired the controlling stake in Jinzhizun Group (International) Co., Ltd. ("Jinzhizun") (stock code: 2882), making it a subsidiary of the company. This not only strengthens the group's control over the "Golden Supreme" brand, but also further implements the group's multi-brand strategy, which increases market share and enhances competitiveness. With its diversified brand portfolio, including Luk Fortune Jewelry, Jin Zun, Fuman Heritage, Goldstyle, Luk Fortune Boutique Gallery and Love LUKFOOK JEWELLERY, we provide customers with high-quality jewelry and services.

The group began to enter the mainland Chinese market as early as 1994 and opened a Luk Fu Jewelry Store. The Group currently operates about 3,280 branches in mainland China. In addition to first- and second-tier cities, the group has also actively extended its retail network to other cities. In addition, the Group has also strategically opened flagship stores in key areas to deepen the penetration rate of the mainland Chinese market.

In order to further improve cost-effectiveness and production efficiency, the Group has built the "Ruofu Jewelry Cultural and Creative Industrial Park" with a total area of ​​more than 35,000 square meters since 2003 in Nansha District, Guangzhou. It has set up its own large jewelry processing factory, which not only ensures the group's supply. The supply is stable and more effective in monitoring product quality, allowing Lufu Group's products to achieve a "one-stop production model" and provide high-quality products to Lufu jewelry stores around the world. In order to improve cost-effectiveness and production efficiency, to cope with the Group's expanding retail network, the Group further expanded its factory buildings and doubled its annual output. The factory was certified by ISO9001 quality management system in 2008 and passed ISO14001 environmental management system the following year, and the product quality level has been recognized professionally.

The Group strictly controls quality, and is meticulous in the procurement, production and after-sales service of raw materials. In 1996, it established a wholly-owned subsidiary, China Jewelry Appraisal Center ("Center"), which is coordinated by recognized gem appraisers to provide diamond appraisal, Rating, jade and colored gem identification and jewelry quality inspection and other services. In 2005, the Center passed the assessment of the Hong Kong Accreditation Office and became an accredited gem appraisal institute that complies with ISO/IEC 17025. It has obtained jadeite testing and certification. In 2009, it also successfully obtained diamond appraisal and rating certification; in 2015, it successfully obtained gold purity. The international testing standard ISO 11426 can issue internationally recognized gold testing reports, becoming a jewelry appraisal center in Hong Kong that meets jadeite testing, diamond appraisal rating and gold purity testing. In addition, the center is the first jewelry appraisal center in Hong Kong that successfully evaluates the certification of China's national standard GB/T9288 gold testing method, which fully proves that its quality assurance system and product quality standards have reached international standards and have been recognized professionally.

In 2013, the group established Victoria Gem Academy, which mainly focuses on jewelry appraisal and professional training, and has an appraisal center in mainland China to provide services to the jewelry industry and the general public. Victoria Gemology Academy has been accredited by the ISO/IEC 17025 assessment of the ANSI-ASQ National Accreditation Board (ANAB) and the International Laboratory Accreditation Cooperation (ILAC), an internationally accredited diamond rating report, Jade, ruby, sapphire and emerald inspection reports. In 2015, the Group became a special diamond blank distributor of De Beers Group, further confirming the Group's leading position in the jewelry industry.

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