Inner Mongolia Jianyuan Deer Industry was established in 2000. It is a group private high-tech enterprise focusing on resource development and multi-industry combination. The total assets are 260 million yuan, more than 500 employees, and 5 subsidiaries are under its jurisdiction. Jianyuan Deer Industry relies on red deer breeding, diversified deer product research and development as its direction, and "special products and chain operations" as its market operation model. It mainly engages in deer antler health products, deer placenta cosmetics, health deer wine, and deer nutrition. Food, deer by-products, deer leather products.

Jianyuan Deer Industry has an open grazing-type original red deer breeding base, a Wulanba Deer Farm. The sun is mild and the rainfall is moderate. Nearly a hundred wild plants grow, and it has been the habitat of red deer since ancient times. Such an original and large-scale grazing deer farm provides Jianyuan deer industry with monopoly resource advantages. Jianyuan Deer Industry cooperated deeply with the Beijing Yaolong Institute of Technology Development of Tsinghua University, combining traditional craftsmanship and modern technology to develop and produce six forward-looking series of more than 120 varieties of high quality suitable for different consumers. Products, 5 of which have obtained health food approval certificates from the Ministry of Health and the State Food and Drug Administration.

With strong corporate strength and Anyue's product quality, Jianyuan Deer Industry has established more than 200 chain stores in nearly 30 provinces and cities across the country after just a few years of development. In addition to supplying the domestic market at designated locations, the products are also sold far. Southeast Asian countries and regions such as South Korea and Japan have won the favor and widespread attention from all walks of life with the unique magical effects of deer products.