Golden Cup Brand Ranking
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Golden Cup

Golden Cup

Brilliance Auto Group Holdings Co., Ltd.
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Brand Introduction

It started in 1958 and is a comprehensive enterprise under the FAW Group, integrating stamping, welding, coating and assembly processes, specializing in the production of civilian light trucks, military modified vehicles and automobile accessories.

Shenyang Jinbei Vehicle Manufacturing Co., Ltd. is a wholly-owned truck manufacturer of Jinbei Automobile Co., Ltd., which belongs to FAW Group. It was built in 1958 and has a long history of development. In 2002, it was reorganized from the former Shenyang Automobile Manufacturing Factory into Shenyang Jinbei Vehicle Manufacturing Co., Ltd.

The company has independent research and development, trial production, testing, testing capabilities and means, and has advanced computer-aided design and manufacturing systems. There are four major production processes: stamping, welding, coating and assembly, as well as a complete set of complete vehicle production facilities such as frames, cargo compartments, and inspection. The production capacity is 80,000 vehicles per year.

In the early days of its establishment, the company mainly produced civilian light trucks and military modified vehicles, and also engaged in automobile accessories. The company produced 2.5-ton "Jiulong" brand trucks in 1959. The SY1041 series trucks were produced in the mid-1980s. Since the 21st century, the company has accumulated more than 50 years of experience in automobile design and manufacturing, combined with the development of China's trucks, and has continuously innovated. It has developed Jinbei "Lingshun", "Lingqi", "Lingchi", "Jinyun" and other series of trucks, as well as a series of replacement "Yunying" trucks covering comprehensive upgrades of light and medium-sized technologies, as well as 1995mm wide-body light trucks, 2080mm wide-body mid-body mid-box, 2120mm wide-body mid-box, 2250mm wide-body quasi-heavy trucks and other series of products. At the same time, it produces new energy pure electric vehicles, vans, engineering dump trucks, special purpose vehicles, SUVs, pickup trucks and other products. The product has obtained multiple national technical patents.

The company has a complete marketing, after-sales service and accessories supply system. It has nearly 1,000 sales and service outlets in 30 provinces, cities and autonomous regions across the country, and has built more than 50 brand image stores.

The company implements an international business strategy, invests in the construction of SKD/CKD production bases in countries such as Russia, Vietnam, Malaysia, and the Philippines, and car export business in the CIS, South America, ASEAN, the Middle East, Africa and border trade areas. At present, vehicle products have been exported to 55 countries and regions.

The company adheres to the quality policy of "taking quality as the foundation, striving for excellence; winning reputation with service, customer satisfaction; casting gold cups with brand, innovative development", and has established and improved the quality assurance system, and has successively passed the ISO9000 quality management system certification, QS9000 quality system certification, GJB9000 quality management system certification and product consistency "CCC" certification. The company gives the product a culture of "benefit and kindness to carry things and people", highlighting the quality of Jinbei Truck's reputation and the performance of both comfortable and elegant.

The company adheres to the business philosophy of "Great the world, casting gold cups with excellent quality, and giving back to society", continuously improves the company's innovation and development capabilities, improves the level of product research and development, and provides users with advanced performance, reliable quality, beautiful shape, economical and practical products.


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