FOSSIL
FOSSIL
Fossil Group Inc. (FOSL: NASDAQ) is a global retailer dedicated to the design, innovation and marketing of consumer fashion products and accessories products. With its eclectic and diverse consumer goods and accessories, Feisheng International. The Fossil brand is rooted in the authentic and unique modern retro design aesthetics, and is passionate about product design. It is based on the perception of retro style and combines classic and trendy elements to create a variety of American casual clothing, watches, luggage and many other styles. Accessories products.
Fossil has nearly 400 stores around the world and also has a strong global e-commerce business. In addition to the main brand Fossil, it also designs and produces fashion accessories for several brand brands, including RELIC, MICHELE, ZODIAC, Skagen Denmark, Emporio Armani, DKNY, Armani Exchange, Michael Kors, Diesel, Burberry, Marc by Marc Jacobs, Adidas, Karl Lagerfeld and Tory Burch, etc. The company continues to develop and expand its multi-brand portfolio through its core competitiveness in innovative brand marketing, cutting-edge design and dynamic global layout.
It is worth mentioning that Fossil attaches great importance to product packaging and conveys the soul of the brand through packaging. Fossil designers designed the watch Tin box in 1989, referring to the color packaging of the 1940s and 1950s. The unique packaging can reflect youth. , funny and authentic brand and creative culture. TIN boxes are a highly recognizable brand element of Fossil. So far, there have been thousands of different TIN boxes, and have become personal collections around the world.
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