Since entering the Chinese market, Edenbo Clothing has used its new classic British product style and accurate market positioning to use the internationally popular "franchise" marketing concept, with new forms of sales techniques, high-level store service processes and modern The logistics distribution system is unique in the mainland Chinese market.

A jacket, a cotton thread, a cloak, or even a T-shirt is like the modern architecture of Edinburgh that combines ancient and modern times, showing off the fantasy and changeable Scottish style. The leisure and freedom of plaid skirts and the fashionable taste of tuxedo, the comfort and harmony of nature, the self-esteem of the ancient castle, the mystery of the ancient church, the timeless fragrance of brandy and the mellow cultural and artistic tastes have been the most perfect combination in the Edin family. With exquisite fabrics, exquisite craftsmanship, unique style design, and unique fashion style, Edinshijia fully reflects the unremitting pursuit of career, respect for oneself, showing off one's personality and meticulous enjoyment of life...

Hong Kong Attenborough International Investment Group Co., Ltd. is located in Hong Kong's prosperous and beautiful financial district. Its diversified development strategy involves many fields such as clothing, textiles, real estate, finance, trade, investment, etc., and continues to create industrial legends.

Attenborough (China) Co., Ltd. is a member of Hong Kong Attenborough International Investment Group. The company first recommended three men's clothing brands "edenbo", Crisis" and Edinsega to expand into the mainland Chinese market. Edenbo casual men's clothing brands have entered the Chinese market in 1991. Since then, with the firm belief of "building a chain of monopoly aircraft carriers", we have adopted advanced franchise marketing techniques to explore the mainland Chinese market.

After more than ten years of hard work, the company has established three product design and development centers equipped with international first-class equipment and dozens of production factories in London, Hong Kong and Fuzhou, UK, and continuously bringing globally synchronized fashion to China. . The strong team of designers and large-scale production reduces product costs not only provides a strong guarantee for Attenborough’s unique marketing strategy of “new products are uninterrupted”, but also deeply benefits consumers and franchisees. At the same time, the company has established more than 20 provincial marketing centers in the mainland market and major nationally distributed markets with new forms of marketing techniques, high-level store procedures and modern logistics and distribution systems. More than 1,000 franchised stores and shopping malls in the city. In addition, the company also adopts an international modern enterprise management model, fully introduces CIS strategic project, and has passed the ISO-9001 (2000 version) international quality system certification.