Djeco originated in 1954 and was founded by Véronique Michel-Dalès, the mother of the current head Freddick. Winonika was the head of the children's summer camp. She conceived many teaching aids for her children, and then designed games for her daughter - Djeco's brand journey started here.

In the 1960s, few women were in the mall, and even so, Djeco still won victory, succeeded and won numerous awards. Unfortunately, the brand development once entered hibernation in the 1970s until Freddick took over the mother's agenda. Freddick set up the company in an old warehouse on the banks of the Seine and used it as a base to bring Djeco's products to every corner of the world, and the beautiful achievements he has achieved have brought new imaginations to other small French businesses. and hope.

Freddick was inspired by the toys that were unavailable elsewhere in his mind. In 1997, he designed a series of teaching aids different from other products in the industry, from wooden toys and puzzles to With thick paper accessories, cards and board games, Djeco's product vision is becoming more and more broad. Subsequently, in 2004 and 2006, Djeco continued to launch products such as children's room decoration and handmade groups, with aesthetics as the core and created a new era for the brand.

DJECO's Working Team

Djeco always prides itself on exquisite toys, and the entire brand is committed to maintaining the value and freedom of entertainment and weird ideas. There is no huge marketing team and public relations department within this brand. More than half of the working teams spend their time just to continue to launch high-quality products that make people dream, laugh and discover new things.

From how to combine illustrations with game props, to even product packaging, Djeco meticulously checks every detail, and constantly tries new designs in order to get closer to its dreams, it launches more than 1,000 new products every year.

Excellent quality control

Before the product is officially produced, the working team will carefully analyze the quality and appearance of each game according to the prototype of the sample, check each control joint, and convey their quality control list to the inspector. The ombudsman will take this list to the factory to check the details one by one and return the detailed inspection report to the company to decide whether to leave the product. After the product leaves the factory and enters the warehouse near Paris, it will be sampled again for quality control, and the inspection factory will submit relevant reports.

All Djeco products comply with relevant EU regulations, including: EN71 certification, REACH chemical testing, and the safety and stability of their products are guaranteed with high quality. Djeco insists that toys are not a joke, and this layer of control is their guarantee and responsibility to consumers.

Aesthetics R&D Center on the banks of the Seine

DJECO of Zhihe, in the name of Djeco, is taken from the lizard (gecko) symbolizing good luck in Southeast Asia. On the banks of the Seine, this hut with bronze sculptures of geckos doorknobs is the creative research and development base of the Zhihe team. Designers from all over the world let their imagination run wild, free, pure, enthusiastic, and unrestrained, insisting on completing one every day Brand new puzzle games allow children to cultivate diverse intelligence through special toys.

The world's smart load

Zhihe uses EU high-standard standards and meticulous quality control, combined with wild creativity and diverse cultures around the world, Zhihe has become a brand that major museums around the world compete to invite to settle in. In the local area, there are also stores with literary and artistic atmosphere and promotion. The value and concept that Zhihe wants to share with children all over the world and improve the baby's IQ intelligence and artistic inspiration, start with Zhihe.