Founded in Rimini, Italy in 1974, Celli was originally named Frigotecnica Celli spa, focusing on beverage distribution and cooling. It moved to San Giovanni Marigno in 2009. In 2013, the Celli family sold some of its shares to Italian private equity fund Consilium later developed into a well-known multinational company.

Celli mainly produces beverage and beer distribution equipment, including glycol and long pull systems, wine columns, wine faucets, etc. Its products are known for their high quality, unique design and digital innovation, and have introduced a digital revolution in the beverage industry, enhancing the overall drinking experience. Celli focuses on R&D and innovation, has obtained more than 30 patents over the past 20 years and has achieved remarkable results in the use of sustainable materials and substances in new product lines. Celli is a leader in the Italian beverage equipment industry, and its products are exported to more than 100 countries around the world.