Brandy Melville is a "American sweet and cool girl-style" clothing brand. It was founded in Italy in the 1970s by Silvio Marsan and his son Stephan Marsan. In 2009, Brandy Melville opened its first retail store in the United States and has since expanded and is currently globally. About 100 stores are opened. In September 2020, Shanghai Anfu Road opened its first offline physical store in mainland China, and Beijing Sanlitun offline store opened in 2021.