Brand Walker
Brand Walker
The Walker+ Basic Concept Team was established in March 2014 and is headquartered in Chuangzhi Tiandi, Yangpu District, Shanghai. In October 2014, the basic concept of smart bicycles was launched - Qizi, which created the concept of smart bicycles, and has now been mass-produced. The team fully acquired the domestic cycling community walker cycling app in January 2015.
The Walker Riding App currently has 6 million registered users, with a huge user base and a good reputation in the industry. The top cycling and outdoor hiking categories in major app stores. Vertically cover high net worth sports hobbies. Walker APP currently has core product sections such as professional software technology (road book and data analysis), independently developed Walker brand cycling intelligent hardware, and event SAAS system.
Since 2015, Walker has developed from tools to community operations and platformization. Currently, Walker has more than half of the market share in the cycling vertical field and has a large number of loyal fan users. It has established high barriers in core technology, brand culture, etc. The user group has high stickiness and recognition of the Walker brand. In the future, Walker will continue to develop on a platform basis in e-commerce, car stores, cycling clubs, events and other aspects to achieve greater traffic value.
In October 2014, the company received millions of dollars in angel investment from Pre Angel and Lianchuang Yongxuan. At the end of 2015, it completed a round A financing of tens of millions of yuan jointly invested by Hushan Capital and Ginkgo Valley. It received another fraction of the money in 2016. 50 million yuan in A+ round financing. The team is constantly innovating and developing new smart cycling functions, and at the same time constantly activates the user community, focusing on creating a complete sports ecosystem and promoting cycling and outdoor sports culture.
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