A&K Walker
A&K Walker
Brand Story
In the autumn of 2003, on a sunny afternoon, Jimmy was invited to visit the Gerald.Easden home.
Outside the window, there are endless seas and sailboats and yachts anchored on the shore; the blue sky is floating like white clouds. The home is not luxurious, with natural style and rustic tones, and is decorated with exquisitely designed and simple lines. The air emitted a burst of scent of a forest.
Relying on the seat, sip coffee, a touch of sunshine shines across the windowsill; Jimmy has experienced an incomparable comfort and ease, which should be the simple and elegant Australian lifestyle!
A creative light floated through my mind. Jimmy, who has been engaged in marketing in the furniture industry for many years, realized that a simple, natural, simple and healthy lifestyle is not the quietly growing middle-class people in China today, which relieves the stress of stress and separates them. The crowded and noisy urban life pursues the dream of returning to nature and returning to oneself.
Let the realization of this dream start with A&K.
Brand philosophy: A&K Furniture - is committed to providing consumers with a healthy, leisure and comfortable humanized home lifestyle.
Core brand value: Home furnishing brands from Australia, experience a healthy and relaxed life.
Brand personality: A&K pine furniture brings consumers a "4F" life experience, namely:
Enjoy a freedom life;
Feel the relaxed communication like a friend;
Follow the fashion (faddy) home space;
Taste the fruition of your career and family.
Design concept
Give you a leisurely home dream.
A&K Furniture is a product design service provided by the design agency "Grand Eisen Home Creative (International) Center" under the Australian Walker Home Group.
Advocate the design concept of "we are not just designing products, we provide you with a home lifestyle".
The use of pure natural pine, rattan and pure cotton products and the simple shape all create a natural feeling, bringing a strong human touch and home atmosphere, and interpreting the Australian style to the fullest.
Design style
The product integrates the Nordic Scandinavian modern furniture design concept and Australia's unique traditional style and humanistic characteristics, forming a style of "simple lines, natural style, practical materials, and unique design". Simple lines express elegant life, real materials reveal natural beauty, and unique design enhances home taste
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