The 1376 brand was founded by Mr. Zhaxi Pengcuo, the inheritor of Tibetan clothing intangible cultural heritage. In 2015 and 2016, Tibet 1376 Culture Development Co., Ltd. and Dege, respectively, were established in Lhasa, Tibet, which is known as the birthplace of the three Tibetan cultures. Gexian Jisangdanzhu Ethnic Traditional Clothing Development Co., Ltd.

1376 is the homonym of the Tibetan word "ཅི་བསམ་དོན་འགྲུབ།", and the standard pronunciation is "Chisam Dondrup Jisandanzhu", which means that everything you want will come true and everything will go well. The brand contains the company's sincere and sincere feelings for cultural heritage and public welfare undertakings, and expresses the company's sincere blessings to the vast majority of friends who love national culture and customers.

1376 focuses on the organic combination of traditional beauty and modern beauty, and uses the shape, colors, patterns and craft elements of ethnic clothing to build a fashionable and creative trend. The company's fashion clothing produced by the company is jointly created by chief designer Zaxi Pengcuo and a professional modern clothing design team. It integrates the shape, color, pattern and craft elements of Tibetan traditional clothing into modern clothing design, fully integrating national beauty and modern beauty. The blend of modern clothing is achieved with a unique style of fashionable design.