SnowFlying
SnowFlying
The "Snow Fly" brand was founded at the end of the 20th century when the functional clothing industry was booming. Over the past 20 years, Xue Zhongfei has always adhered to the goal of taking user needs as the foundation and creating user value as the goal, and has reformed and innovated along the way. Currently, Xue Zhongfei has entered the industry echelon with its "energetic, fashionable, and sporty" brand personality and cost-effective product positioning, becoming a down jacket brand that young people have chosen this year.
Xuezhongfei Industrial Co., Ltd. has product design and research and development, supply chain integration, brand marketing, manufacturing and retail capabilities, and its products include adult down jackets and children's down jackets. The company has formulated a strategic goal of "10 billion in ten years", combining the Amoeba model, three-person group R&D model and OTO model to create a flexible and fast anti-supply chain.
So far, Xuezhongfei brand has nearly 600 retail terminals in China, covering 31 provinces, autonomous regions, and municipalities across the country. Online channels have covered the entire network and have reached strategic cooperation with many e-commerce platforms such as Tmall and JD.com.
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