Guangzhou Xinbiao Home Furnishing Co., Ltd. was founded in 1999 and is headquartered in Xintang, one of the top 100 famous towns in China. It is a comprehensive enterprise integrating home furnishings customization, production, R&D, marketing and service.

Since its inception, Xinfa has adhered to the business philosophy of frankness, pragmatism, efficient development, and has continuously strengthened its own construction. After 17 years of development, the company has a modern production base covering an area of ​​60,000 square meters, forming a brand strategy management and R&D center with "SIMBOR New Standard Customization" as its brand strategy management and R&D center, "SIMBOR New Standard Doors and Windows", "SIMBOR New Standard Wooden Doors and SIMBOR The industrial structure of the four major brands of New Standard Wardrobe" and "SIMBOR New Standard Cabinet" is mainly based on more than 600 sales stores nationwide. Whether it is production strength or marketing layout, the new standard has always been at the forefront of the Chinese domestic industry with unquestionable advantages.

Over the past 17 years, the new standards with accurate and steady development have not only been highly synchronized with the trend development of the home furnishing industry, but also led the direction of the consumer market. In 1999, the new standard quickly occupied the market with aluminum alloy doors and windows; in 2008, the brand strategy was launched, and the aluminum alloy doors and windows, wooden doors and wardrobe cabinet product system was built with the "SIMBOR new standard" as the core; in 2011, he joined hands with Louis Koo, and for the next five years The contract renewal was three times, and the brand image was continuously upgraded; and the next year it launched the refined business model of the "Home Furnishing Era" and continued to focus on the four major brand industries of doors and windows, wooden doors, wardrobes and cabinets; in 2013, it settled in Tmall Mall and established big data Cloud platform realizes the thinking interaction between consumers-store-factory-networks, and combines online and offline to build a complete marketing service network.

The brand products under "SIMBOR New Standard Customization" that adhere to brand style and quality standardization have been deeply rooted in the hearts of the people, and the sales have been prosperous and are widely favored by consumers. They have also won honors such as aluminum alloy doors and windows units. In 2016, the new bid officially proposed the "customized giant·China's new bid" strategy, and with the strong cooperation of "giant" new bid + "Lou Tianle, it constantly creates a new home customization pattern with the spirit of craftsmanship; it uses standardized models to improve terminal marketing. Service; with a good image, it will drive the promotion and upgrading of "new standard customization" and its four major brands, so as to provide consumers with better quality and integrated style customized home products, so that every product user can enjoy "new" Customized" quality service.

Customized master, China's new standard. Create a new pattern of fashionable home customization and shape home brands that consumers love and best-selling in the market. The new benchmark has been moving forward!