"SERCH" is a customized furniture brand under Guangzhou Conghua Yuju Furniture Factory. It was founded in 2002 and is one of the first domestic brands to introduce the production of overall wardrobes. It is a professional research and development, production, sales and installation. , wardrobe enterprise integrating service. The overall wardrobe of Shierju mainly sells Shierju solid wood customized wardrobe, solid wood multi-layer customized wardrobe, and panel customized wardrobe. Products cover customized wardrobes, customized bookcases, book desks, TV cabinets, decorative cabinets, dressing tables, bedside tables, beds, mobile doors and other supporting accessories products. All products of SERCH Shierju's overall wardrobe are made of high-quality environmentally friendly materials, Precision processing of high-precision production lines introduced by Germany. SERCH has a first-class design and development team, a rigorous and efficient management system, standardized and professional manufacturing capabilities, and a professional installation and after-sales service team, with professional design, fashionable products, reliable quality and perfect service. It is well-known in the market and has become a well-known brand in the customized overall furniture industry.

SERCH regards product quality as the life of the enterprise, always strictly manages quality. It has taken the lead in the industry to introduce terminal sales design software, order barcode management software, and production barcode management software, and has established a rigorous, efficient, scientific and modern way. The management system organically combines the entire sales, production, finance, resources and terminals across the country to achieve the extension of the supply chain forward and backward.

In the Wardrobe Professional Committee of the Furniture and Decoration Industry Chamber of Commerce established in July 2010, SERCH is a member of the Executive Director. Since its establishment in 2002, SERCH has been leading the development speed of the industry, leading China's overall wardrobe industry in a healthy direction.