Amore Pacific Trading Co., Ltd., RYOE, is a top Korean shampoo brand in South Korea. It is a hair care product that integrates the essence of Korean high-tech.
Amorepacific Technology Research Institute was established in 1954 and is the first research institute in the field of cosmetics in Korea. Currently, it has been certified by national designated research offices and internationally recognized testing institutions. Since its inception, the Institute of Technology has been carrying out continuous innovative challenges in the fields of beauty and healthcare. In particular, with four major research areas - cosmetics, cosmetics, medicines, and food as the center, it provides support for the world's human beings' desire to "beauty forever and health forever". Globally, research institutes have also been established in Schalt, France and Shanghai, China. The story behind the birth of 口 The Korean hair care brand "口" was developed by the "Korean Scientific Research Team" of the Amorepacific Technology Research Institute in 2008. From more than 400 Korean parties, ingredients that are beneficial to the scalp are strictly selected, and modern methods have once again achieved the ideal "black and angry" beautiful hair. Through years of research, the Korean hair care that has been passed down from ancient times to the present will only combine it with the unique technology of AmorePacific Company to develop "参". Once launched, the brand has gained popularity. As the number one hair care brand in South Korea, it has been loved by many users who want to experience Korean unique hair care. Currently, the "典" brand is sold overseas. (China/Japan/Taiwan/US) The brand name "参" is pronounced as "RYO" in South Korea. It belongs to the rhythm of 参 in traditional Chinese music, meaning to combine yin and yang to achieve the best balanced rhythm. Uneven coordination of yin and yang in the skin can cause excessive cooling or overheating in the scalp, which can lead to various scalp problems (dry scalp, itching, dander or excessive secretion of scalp oil). It can also cause dry hair to break easily and fall And other problems arise. Using the rhythm of tum to adjust the healthy scalp and naturally grow healthy and rich hair is the purpose of the "tum" brand. The high-quality Korean ingredients are strictly selected. Please select the corresponding hair care products according to the specific hair problems and needs to let the hair exude the beauty of the pronunciation. A woman who personally developed, produced and sold camellia seed oil has planted a beautiful seed. This seed sprouted in a young man's great dream of "communicating with the world with our beauty". Now it has surpassed South Korea and in the United States. , China and other parts of the world have blossomed and bear fruit. Since its founding in 1945, AMOREPACIFIC has been committed to realizing the corporate mission of "Asian Beauty Creator". And we will continue to explore the beautiful value contained in the profound wisdom of Asia, share it with customers around the world, and help mankind realize the dream of beauty and health. AMOREPACIFIC South Korea was the first to set up a cosmetics research room and focused on studying Asia's natural raw materials and developing technologies and products suitable for Asian skin. As the first cosmetic export group in South Korea, it continues to lead the cosmetics industry in South Korea. AMOREPACIFIC has launched a global brand strategy since the 1990s and actively explores meetings with global customers. Nowadays, production and R&D centers have been established in China and France. In addition to fully entering Asia regions such as China, Southeast Asia, and Japan, it has also entered North America and Europe, making AMOREPACIFIC's global brands - Xuehuaxiu, Lanzhi, Mengzhuang, and Itizhi Houses and Indians have a place in the global market. Create a charm that changes the world and develops into a "great global brand". AMOREPACIFIC is currently rushing to this goal. To achieve this goal, we will pursue the best in all aspects and the least in terms of impact on the environment. Through people-oriented management, we will make double efforts to fulfill our social responsibilities, and continue to develop and meet customers in line with the world. The diverse brands and creative products you like will give customers the best product experience.