Roca
Roca
The development history of Lejia can be traced back to 1917, when domestic cast iron heaters were produced in Gavà (Barcelona). In addition to the first batch of cast iron heaters, the company also produced boilers, entered the bathroom industry in 1929 and began to produce bathtubs. The Lejia has always been concerned with social change related to water culture, a major natural resource used by the company. In 1936, Lejia faced the challenge of producing ceramic sanitary ware, and in 1954, Lejia began to produce leading products.
In the 1990s, the group entered its first international expansion stage, mainly opening subsidiaries and signing agreements with leading companies in the local market. In addition to Portugal and France, Lejia's businesses began to spread across the United Kingdom, Germany, Italy, Russia, Morocco, Argentina, Brazil and China.
The turning point in the internationalization process occurred in 1999, when it acquired the Swiss Keramik Holding Laufen Group, the fourth largest ceramic sanitary ware manufacturer in the world. After the acquisition of Laufen, the group consolidated its strategic position in markets such as Eastern Europe, Brazil and the United States. In 2005, Lejia announced an ambitious strategic plan focusing on the bathroom field, and achieved global leadership in this field in 2006. Today, Lejia has more than 21,500 employees and 77 factories around the world, and its products cover more than 170 countries and regions.
To this day, Lejia is still a pure Spanish company dedicated to creating bathroom space, which makes it a global benchmark. In order to further fulfill social commitments, in 2009, Lejia Barcelona Art Gallery opened to the public, aiming to become an important place for brand experience. Subsequently, Lejia opened art galleries in Madrid, Lisbon, London, Shanghai and Beijing.
The art gallery echoes Lejia's water culture, products and values, and also holds cultural activities, exhibitions, conferences and debates in design, sustainable development, architecture and other aspects. These activities mean that Lejia hopes to continue to make progress with society in the future.
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