In 1994, Rich Cropley founded Rhino-Rack, and our first products were for sale in Huberfield, New South Wales. At RHINO-RACK, we believe each of us is an adventurer. This has led us to create outdoor gear suitable for all parts of the world, which were born and proven in Australia.

The Rhino-Rack Pioneer roof platform system changes the way you carry gear on both the road and off-road. The Pioneer platform is the preferred setting to enhance your journey and store gear with unparalleled convenience. The world-class Sportz Series roof rack line is a traditional brand of Rhino-Rack that has been revitalized and revolutionized existing complex bar programs and created a simplified DIY solution.